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Events

ALEA: growth and adaptation in the Brazilian iGaming market

Tuesday 19 de March 2024 / 12:00

2 minutos de lectura

(Rio de Janeiro, SoloAzar Exclusive). - Lucas Lebleu, Senior Director of Business Development at Alea, was interviewed by SoloAzar during the SBC Summit Rio 2024 that took place from March 5th to 7th in Rio de Janeiro. Lucas shared details about the company's performance at the event, and reflected on the future of iGaming in the region, among other key topics.

ALEA: growth and adaptation in the Brazilian iGaming market

Lucas Lebleu, Senior Director of Business Development in ALEA, was present at the SBC Summit Rio 2024, that took place from March 5 to 8 at . ALEA is a casino games aggregator focused on technology and reliability of their API. 

Lucas explained how they are adapting to the local Brazilian regulations: “We bring quality, working closely with our partners, but also adding local content to fulfill the Brazilian players appetite”.   

Related to the firm´s expansion into the Brazilian market, the Senior Director of Business Development commented: “We have been expanding fast over the last year, having added more content for our clients, but also by proving to them that we can adapt fast to their needs keeping the highest standards at all times”. +

One of the most relevant aspects of the event, was to strengthen their collaboration with their friends and clients of the region. Also, Lucas mentioned that “some new big opportunities with strong local operators and also with platform and content providers emerged as real opportunities for collaboration among other companies present at the event.” 

When asked about his point of view on the future of iGaming in the Brazilian market and in Latin America, Mr. Lucas Lebleu reflected the following: “the markets is hot, young and evolving fast. There are loads of opportunities tk grow but also to do things better. 

We come also from an operator background since founded 12 years ago; I personally come with 27 years of experience having operated in LatAm, Europe and Easter Europe.

This backgroud gives us the knowledge and contacts to help and assist our partners to grow the best way possible without been a competitor to them as we dont operate and we dont have a platform”. 

Finally, Lucas Lebleu, commented about the next events they are planning to attend during the next three months: GM News in Sotogrande, Spain, eGR Power50 in Marbella, Spain and BIS Sao Paulo, in Brazil in April; Fijma, Madrid in Spain and Aff Papa Málaga, also in Spain in May; and PGS Perú in June.

Categoría:Events

Tags: alea, SBC Summit Rio,

País: Brazil

Región: South America

Event

GAT Expo CDMX 2025

28 de August 2025

Update on Mexico's Gaming and Raffles Law: Experts discuss its present and future at GAT Expo Mexico 2025

(Mexico City, SoloAzar Exclusive).- At the Expo Santa Fe Convention Center, gaming industry leaders analyzed the challenges and opportunities of the reform to the Gaming and Raffles Law, in a panel moderated by Rosa Ochoa of SCCG Management LATAM.

Tuesday 16 Sep 2025 / 12:00

GAT CDMX 2025: Experts Discussed Innovation in iGaming and Sports Betting in Mexico

(Mexico City, SoloAzar Exclusive).- As part of the GAT CDMX 2025 Institutional Academy, leading industry executives met in Mexico City to analyze the challenges and opportunities presented by innovation in online gaming, iGaming, and sports betting. Artificial intelligence, omnichannel, user experience, and the role of streamers were some of the central topics discussed.

Monday 15 Sep 2025 / 12:00

21Viral Strengthens Industry Ties and LatAm Expansion at GAT Mexico

(Mexico City, SoloAzar Exclusive).- At GAT Expo Mexico, 21Viral made a powerful impression through strategic networking, insightful participation, and a clear vision for growth across Latin America. Luz Serna, Head of Sales LatAm (i Gaming), highlighted the event’s rich academic content and the valuable alliances formed with key operators and stakeholders in the Mexican gaming industry.

Monday 15 Sep 2025 / 12:00

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