Analysis

UGC Highlights SOMS Prospects: Data‑Driven Governance and Market De‑Shadowing

Friday 08 de May 2026 / 12:00

⏱ 2 min read

(Kyev).- The shift of gambling market oversight to the Ministry of Digital Transformation has sparked several industry trends. Among the most notable is the move toward digitalized interaction between the regulator, operators, and players, says the Ukranian Gambling Council.

UGC Highlights SOMS Prospects: Data‑Driven Governance and Market De‑Shadowing

The transfer of gambling market regulation to the Ministry of Digital Transformation has driven a number of trends in the industry. One of the most significant is the digitalization of interaction processes between the regulator, gambling operators, and players. In addition, such innovations help more effectively track player behavior and prevent the spread of gambling addiction.

Digital Oversight Reshapes Gambling Industry

The Committee on Digital Transformation has finally presented a working version of the first phase of the State Online Monitoring System (SOMS). This innovative system is capable of processing 10,000 transactions per second, recording all interactions between players and gambling operators. The duration of gaming sessions, bets, payout volumes, and deposits—all of this can be tracked by the system in real time, 24/7. This enables rapid response to violations and creates a foundation for tax automation (GGR, personal income tax).

From the perspective of reducing the shadow economy and combating gambling addiction, even the first stage of the system’s implementation is a significant step forward. The introduction of the second phase, expected by the end of this year, will strengthen efforts against tax manipulation and improve player safety through enhanced personal data protection. However, it should be noted that before intensifying the fight against tax manipulation, it is necessary to address issues related to the double taxation of winnings, unify tax terminology, and define tax rates.

The Ministry of Digital Transformation also plans to simplify access to the register of individuals with gambling addiction in order to facilitate self-exclusion for players. Another advantage of the full implementation of SOMS should be a clear understanding of the size of the legal market and a practical distinction from the black market. This will put an end to statistical manipulation by certain politicians on this topic, providing the state with a clear technical view of the issue.

Gambling Reform Progress Amid Legislative Challenges 

Nevertheless, despite significant progress in the regulation of gambling, many gaps still remain. To a large extent, these persist due to the low prioritization of the issue among lawmakers, who do not always fully understand the sector’s potential in terms of budget revenues and investment attractiveness. However, what matters is that systematic work is being carried out at this level as well. This gives hope that, ultimately, all components of gambling reform will be brought to their logical conclusion, and the market will function in line with developed Western jurisdictions.


Categoría:Analysis

Tags: Sin tags

País: Ukraine

Región: EMEA

Event

SiGMA North America 2026

01 de September 2026

LatAm Regulators Discussed Illegal Gambling and Innovation at SiGMA North America

(Mexico City, SoloAzar Exclusive).- The panel "The Red Pen Forum: Regulators Respond to the Industry," held during SiGMA North America 2026, brought together representatives from Uruguay, Argentina, Puerto Rico, and Honduras to analyze regulatory challenges, digital transformation, illegal gambling, and the need to adapt lotteries for new generations. The conference was moderated by Rodrigo Cigliutti, Executive Director of CIBELAE (Ibero-American Corporation of State Lotteries and Betting), and featured the participation of Marcelo Visconti, National Director of Lotteries and Quinielas of Uruguay; Carlos Moyano, President of IAFAS Entre Ríos, Argentina; Heidi Hernández Olivo, Deputy Secretary of the Puerto Rico Lottery; and Lissa Mencía, General Director of Lottery Operations and Games at Loto Honduras.

Monday 28 Sep 2026 / 12:00

SiGMA North America Addressed Crisis Management in iGaming  

(Mexico, SoloAzar Exclusive).- During SiGMA North America 2026, Rosa Ochoa, founder of the Blue Global Gaming platform and strategic advisor for gaming operators; Iliana María Pineda Echeverri, Chief Legal & Compliance Officer at Wplay.co; Iraid Rosales, Country Manager Mexico at Amusnet; and Elizabeth Maya Cano, Executive President of CORNAZAR, analyzed the key factors in managing crisis situations within the iGaming industry, with a special focus on transparency, communication, technology, and preparation.

Friday 25 Sep 2026 / 12:00

Affiliates and Acquisition: Keys to Regulated Markets in North America

(Mexico City, SoloAzar Exclusive).- During SiGMA North America 2026, Cristopher Guzmán Reyes, Head of Affiliates at Logrand Entertainment Group; Guga Júnior, influencer and slots expert at Scalar Partners; Andrés Gómez, Head of Latin America Go-to-Market Strategy at Admattic; Yambot Aguilera, Gaming and Finance Sales Director at Google; and Paula Gabriel Jiménez, Advertising Client Growth Director for Microsoft at Aleph, analyzed the state and provincial affiliate ecosystem in North America, as well as the acquisition challenges in regulated markets.

Thursday 24 Sep 2026 / 12:00

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