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INTERVIEWS
5 Pitches in 8 Months: What I Learnt as a First-Time Founder
Karina Ferraioli, Founder & CMO of Master Affiliates Network, who is currently preparing for her fifth pitch at iGB London on July 1st and whose company has been nominated for the 2026 iGB Awards in the Best Newcomer category, has written an exclusive column for SoloAzar readers. In it, she shares her experience as a first-time founder in the world of iGaming pitching competitions, after taking part in five events in just eight months, and reflects on the lessons learned and opportunities gained throughout this journey.
SoloAzar Exclusive
Friday 26 de June 2026 / 12:00
The legislative exhortation to open the registration of casinos and online gambling in Mexico
Gambling legislation expert Gerardo Ballesteros Félix Díaz analyzes the exhortation presented in the Mexican Congress for the Ministry of the Interior to publish an open and transparent registry of casino and online betting permits. An initiative that "puts the finger on the sore spot on an ecosystem that has grown by leaps and bounds, but that still drags information asymmetries and regulatory challenges inherited from legislation that originally dates back to 1947," explains the author in an unmissable text.
SoloAzar Exclusive
Monday 08 de June 2026 / 12:00
The New Strategic Value of Gaming
In a context of constant transformation, the gaming and online betting industry faces new challenges and opportunities that redefine growth and positioning strategies. In this column, Federico Rodríguez Aguiar, a marketing analyst with more than 35 years of experience in the gaming industry in Latin America and the Caribbean, analyzes how technological, regulatory, and business evolution is shaping a new strategic value for companies in the sector.
SoloAzar Exclusive
Thursday 04 de June 2026 / 12:00
News
Reusable Identity and Smoother Access: JUMIO’s Approach at Peru Gaming Show 2026
(Lima, SoloAzar Exclusive).- Peru Gaming Show (PGS) 2026 hosted the conference “Reusable Identity: Less Friction, More Play – How to Simplify Player Access,” led by Pilar Pereira, Director of Strategic Alliances at JUMIO. She explained how the evolution of digital identity is transforming user experiences on online betting platforms amid strong global growth in the sector.
Belatra Games Highlights Networking Value at SBC Summit Americas 2026
(Fort Lauderdale, SoloAzar Exclusive).- Lucila M. Barletta, Head of Accounts LatAm at Belatra Games, shared her insights on the company’s participation at SBC Summit Americas. From strengthening partnerships to exploring new opportunities, she emphasized the importance of both large industry events and smaller networking experiences in driving meaningful business growth.
Portfolios
Kansas Governor Appoints New Administrative Director for Gaming Commission
(Topeka).- Governor Laura Kelly nominated an 18-year employee of the Kansas Racing and Gaming Commission to serve as acting executive director of the agency responsible for regulating state-controlled casinos and sports wagering.
Zenith Strengthens LATAM Presence at SBC Summit Americas
(Fort Lauderdale, SoloAzar Exclusive).- In conversation with SoloAzar, Eddie Morales, Zenith's Business Development Manager, shared the company’s objectives at SBC Summit Americas, the opportunities generated, and the outlook on the future of the gaming industry in Latin America.
Andres Troelsen: "Peru remains one of EGT Digital's strategic markets in LATAM"
(Lima, SoloAzar Exclusive).- Following his participation in the Peru Gaming Show, Andres Troelsen, Regional Sales Director LATAM of EGT Digital, reflects on the company's priorities in the region, the evolving demands of operators, and the opportunities emerging across the Latin American gaming market for EGT Digital.
LSports LATAM Secures Major Partnerships at SBC Summit Americas 2026
(Fort Lauderdale, SoloAzar Exclusive).- In Q&A after SBC Summit Americas 2026, Fernando Martinez, representative of LSports LATAM, talked about the company’s goals, achievements, and future plans in the region. Martinez shares insights on the evolving dynamics of the Latin American market, the importance of strategic partnerships, and how LSports is positioning itself as a leading data and trading services provider.
Event
PERU GAMING SHOW – PGS 2026
17 de June 2026
Reusable Identity and Smoother Access: JUMIO’s Approach at Peru Gaming Show 2026
(Lima, SoloAzar Exclusive).- Peru Gaming Show (PGS) 2026 hosted the conference “Reusable Identity: Less Friction, More Play – How to Simplify Player Access,” led by Pilar Pereira, Director of Strategic Alliances at JUMIO. She explained how the evolution of digital identity is transforming user experiences on online betting platforms amid strong global growth in the sector.
Friday 03 Jul 2026 / 12:00
Andres Troelsen: "Peru remains one of EGT Digital's strategic markets in LATAM"
(Lima, SoloAzar Exclusive).- Following his participation in the Peru Gaming Show, Andres Troelsen, Regional Sales Director LATAM of EGT Digital, reflects on the company's priorities in the region, the evolving demands of operators, and the opportunities emerging across the Latin American gaming market for EGT Digital.
Friday 03 Jul 2026 / 12:00
Gaming Taxation in Latin America: Experts Warn of Excessive Levies
(Lima, SoloAzar Exclusive).- As part of the Peru Gaming Show (PGS) 2026, the panel “Taxation: Gaming Taxes in Latin America” brought together leading specialists to analyze the fiscal challenges facing the gaming industry in the region. Moderated by Carlos Fonseca, the discussion featured Tomás García Botta (MF Estudio) and Carlos Baeza (Baeza & Cía.). The experts agreed that excessive tax burdens not only discourage investment but also reduce channeling toward the regulated market and foster the growth of illegal offerings in various Latin American countries.
Wednesday 01 Jul 2026 / 12:00
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