Casino

Sands China extends agreements with Las Vegas Sands on shared retail, VIP marketing services

Tuesday 15 de December 2020 / 03:46

IAG

⏱ 1 min read

(Macau).-Sands China has renewed a Shared Services Agreement with its parent company, Las Vegas Sands, that will see the latter provide marketing services targeting international VIP and premium players, as well as leasing, management and marketing services for Sands China’s Macau retail malls.

Sands China extends agreements with Las Vegas Sands on shared retail, VIP marketing services

The renewed agreement, similar to one announced by Wynn Macau Ltd and Wynn Resorts earlier this week, will run for three years from 1 January 2021 to 31 December 2023.

Under the agreement, Las Vegas Sands will provide Sands China with joint international marketing services targeting VIP players, premium players and Sands Rewards Club members who may wish to visit the group’s properties in either Macau or Las Vegas. It will also provide retail leasing, management and marketing services relating to the retail malls owned and operated by the group, including hotel, convention, exhibition, meetings and entertainment sales, marketing and public relations services.

Sands China’s Cotai retail space comprises more than 850 stores comprising Shoppes at Cotai Central, Shoppes at Four Seasons, Shoppes at Venetian and Shoppes at Parisian.

According to a Thursday filing, the Shared Services Agreement will include annual caps on the amount to be paid to LVS of US$10.2 million in 2021, US$11.2 million in 2022 and US$12.2 million in 2023.

“The Shared Services Agreement regulates the relationship of the Group and the LVS Group with respect to the provision of the shared services between the Group and the LVS Group,” Sands China said.

The reason for and the benefits of entering into the Renewal Agreement is to renew the term of the Shared Services Agreement for a period of three years ending on 31 December 2023 and is in line with the growth of the Company’s separate business units.”

Categoría:Casino

Tags: Sin tags

País: Macao

Event

PERU GAMING SHOW – PGS 2026

17 de June 2026

Reusable Identity and Smoother Access: JUMIO’s Approach at Peru Gaming Show 2026

(Lima, SoloAzar Exclusive).- Peru Gaming Show (PGS) 2026 hosted the conference “Reusable Identity: Less Friction, More Play – How to Simplify Player Access,” led by Pilar Pereira, Director of Strategic Alliances at JUMIO. She explained how the evolution of digital identity is transforming user experiences on online betting platforms amid strong global growth in the sector.

Friday 03 Jul 2026 / 12:00

Andres Troelsen: "Peru remains one of EGT Digital's strategic markets in LATAM"

(Lima, SoloAzar Exclusive).- Following his participation in the Peru Gaming Show, Andres Troelsen, Regional Sales Director LATAM of EGT Digital, reflects on the company's priorities in the region, the evolving demands of operators, and the opportunities emerging across the Latin American gaming market for EGT Digital.

Friday 03 Jul 2026 / 12:00

Gaming Taxation in Latin America: Experts Warn of Excessive Levies

(Lima, SoloAzar Exclusive).- As part of the Peru Gaming Show (PGS) 2026, the panel “Taxation: Gaming Taxes in Latin America” brought together leading specialists to analyze the fiscal challenges facing the gaming industry in the region. Moderated by Carlos Fonseca, the discussion featured Tomás García Botta (MF Estudio) and Carlos Baeza (Baeza & Cía.). The experts agreed that excessive tax burdens not only discourage investment but also reduce channeling toward the regulated market and foster the growth of illegal offerings in various Latin American countries.

Wednesday 01 Jul 2026 / 12:00

SUSCRIBIRSE

Para suscribirse a nuestro newsletter, complete sus datos

Reciba todo el contenido más reciente en su correo electrónico varias veces al mes.