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Events

A journey of success: ICE London 2019

Thursday 14 de February 2019 / 14:08

2 minutos de lectura

(London).- ICE London 2019 wrapped up on Thursday 07 February. An intense three day show at the ExCeL, where the Gaming industry gathers every year to unveil new products, services and technologies. ICE Totally Gaming 2019 was the chance for Sirplay to introduce R-PLAY to the bigger audience in London. R-PLAY is a new Sportsbook product suited to fill the Advanced Bookmaking needs of Operators working Worldwide or in Specific Markets.

A journey of success: ICE London 2019

Dozens of leads, numerous prospects and a lot of projects in talk to keep growing. The week of ICE London, 02/05/2019 – 02/07/2019 had a great body of work. And with great body of work, a great satisfaction comes after. Stand S3-130 was crowded of people who wanted to get expertise and knowledge from Sirplay. With great professional skills and work ethic, the company did the work.



R-PLAY BRAND AWARENESS


ICE London 2019 was a success. For Sirplay, it was a success both in Brand Awareness and New Product reception. A lot of visitors showed interest in R-PLAY and in our Kiosk. From then, Sirplay has had contacts of every genre. From the aspiring business person to big names of the industry. In the middle, ICE London allowed Sirplay to stay in touch with Sports Magazines and businesses who want to get their foot in the business, plus other company working in completely different industry who want to expand their business range. The last is given by the “Sports Betting effect”. It is almost a year Sirplay notices this. An upcoming difference in perception of Sports Betting as Entertainment.



SIRPLAY’S NEXT STEPS


What happens after the fair? Ultimately ICE 2019 was a very important stage in the history of Sirplay. This important success has led the company to some considerations. Sirplay will continue to work for R-PLAY. The development will allow to continue to have the right interest from the audience Sirplay is aiming for. And during the ICE London trade show, R-PLAY did exactly what it had to do.


Now, however, it is time to understand what the next steps – Business wise – will be and the right time to do so is during the period. Sirplay can not wait to share with the world what’s new for the company in the months to come. But for the time being, we just look at what technology and sports will bring in order to make the next step.


The Marketing Team, and Sirplay as a whole, wishes a great THANK YOU to the wonderful people who took a picture of our stand. Also, we thank every business person who had a talk. And also, everybody from the press coming from all over the world to see what is going on with Sirplay. Stay tuned for what is next, and do not forget to check out our Social Media accounts to learn more about Sirplay.

Categoría:Events

Tags: Sirplay, ICE, betting software, ICE London, ICE totally Gaming, Clarion Gaming,

País: United Kingdom

Event

ICE Barcelona 2026

19 de January 2026

Nadia Popova from EGT on ICE Barcelona 2026:"The new concept of our stand made a strong impression on visitors"

(Barcelona, SoloAzar Exclusive).- In this post-event interview from Barcelona, Nadia Popova, EGT’s Chief Revenue Officer and VP Sales & Marketing shares insights on the company’s standout presence, its “All eyes on us” stand concept, key product highlights, and the strategic partnerships forged at ICE Barcelona 2026.

Friday 20 Feb 2026 / 12:00

Luz Beatriz Jaramillo Serna of 21Viral: “Our presence at ICE Barcelona 2026 was exceptionally positive”

(Barcelona, SoloAzar Exclusive).- Following her participation at ICE Barcelona 2026, Luz Beatriz Jaramillo Serna, Head of Business Development, Marketing and Sales for Latin America at 21Viral, analyzes the commercial impact of the event, the trends set to shape the industry’s direction, and the company’s strategic priorities to consolidate growth across the region and new regulated markets.

Monday 16 Feb 2026 / 12:00

Toni Karapetrov from Habanero on ICE Barcelona 2026: Regulated Growth, Localization and Strategic Expansion Drive 2026 iGaming Strategy

(Barcelona, Exclusive SoloAzar).- In this interview, Toni Karapetrov, Head of Corporate Communications at Habanero, shares insights from ICE Barcelona 2026, highlighting premium content innovation, high-level industry engagement, key iGaming trends such as localization and gamification, and the company’s strategic focus on regulated market expansion and sustainable growth in 2026.

Friday 13 Feb 2026 / 12:00

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