America Simulcast Drives Innovation in Horse Betting and Wins Over the Crowd at Peru Gaming Show 2025

America Simulcast Experience at PGS 2025 

“Our participation in PGS 2025 was driven by the increasing interest we've seen in the Peruvian market for international racing products and tech solutions adapted to retail and digital channels. It was an excellent opportunity to reconnect with clients, strengthen partnerships, and present our latest innovations. As exhibitors, the experience was very positive, both in terms of visibility and the quality of contacts generated,” said Jefferson Pernudi.

All-in-One Betting Platform for Racetracks

One of the highlights was the launch of a new all-in-one betting platform for racetracks, allowing operators to manage both tote and fixed-odds bets through a single interface. “This development is designed to maximize conversion at the point of sale and streamline operations for our commercial partners,” Pernudi emphasized.

Positive Public Response at PGS 2025 

“The feedback was extremely positive. We received favorable feedback about the platform’s ease of use and versatility, as well as the strategic value of offering authorized international racing content via 1/ST Content. We also noted significant interest in exploring more efficient and collaborative business models, opening up promising opportunities for regional growth.”

America Simulcast also attended several conferences held as part of the event. “We appreciated the focus on regulation, technological innovation, and convergence between physical and digital channels. These are key themes for the industry’s sustainable development in the region,” Pernudi added.

PGS and the Development of the Gaming Industry 

“PGS plays a fundamental role as a meeting point for operators, suppliers, and regulators. It facilitates idea exchange, fosters strategic alliances, and sheds light on global trends that can be adapted to the local context,” Pernudi noted.

Dynamic Growth of Peru’s Gaming Market 

“The Peruvian market has shown steady growth, with increasingly clear regulations and an industry undergoing modernization. Compared to other countries in the region, we see Peru as one of the most dynamic, with the greatest short-term potential—particularly in the retail segment,” Pernudi observed.

America Simulcast’s Strategic Plans in Peru, Ecuador, and Bolivia 

“We’re developing strategic partnerships to expand our presence in Peru, and we’re also exploring opportunities in Ecuador and Bolivia, where we believe our model can be successfully replicated,” concluded Pernudi.