Throughout the two-day event, held at the ExCeL London venue, the team welcomed dozens of operators, partners, and innovators to Stand U64, sharing expertise, exploring collaboration, and showcasing its dynamic platform tailored for sportsbook and casino verticals.

 “This year’s iGB L!VE proved one thing — operators aren’t just looking for software, they’re looking for real partners,” said Lidiia Vakulenko, Deputy CEO of Atlaslive. “The conversations we had were about flexibility, local market readiness, and smarter scaling. That’s where we bring real value — by being fast, tailored, and future-proof.”

Key highlights from iGB L!VE 2025 included:

• With evolving rules in major markets like the UK and Brazil, operators are focused on compliance agility. Staying ahead of the curve is no longer optional — it’s a competitive advantage.
• Drawing parallels with F1-level performance, sessions emphasized the importance of operational precision, speed, and adaptability. Streamlined deployment and performance efficiency were key talking points for businesses aiming to scale smart.
• AI took center stage in discussions on responsible gaming. From real-time harm markers to financial risk checks, technology is quickly becoming the backbone of safer, more transparent player protection.
• The future is data-first. Talks on AI-fueled analytics and personalization revealed a clear industry shift toward scalable, insight-driven engagement — where understanding player behavior isn’t just a benefit, it’s a necessity.

The company also noted growing interest in its Retail module and smart personalization tools, particularly among operators looking to unify their online and offline presence with a single back office.

iGB L!VE 2025 further reinforced Atlaslive’s position as a trusted tech partner for companies seeking flexibility, speed, and sustainable growth across multiple jurisdictions.

For those who missed the event or want to continue the conversation, the Atlaslive team is now accepting demo requests and follow-up meetings.