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Events

BEGE Expo and EEGS are rebranding

Tuesday 26 de July 2022 / 12:13

2 minutos de lectura

(Sofia).- "Consolidating upon 14-year's established history of growth and expansion and being further driven by the challenge of continued future development and advancement, we have modernized our logo's to endorse who we are today and align our branding and vision to the highest standards attainable," representatives of BEGE Expo and EEGS said.

BEGE Expo and EEGS are rebranding

After months of preparation and conceptual work, we are proudly launching our new logos that we consider reflect a more modern and technically advanced appearance which ¡sin keeping with a more futuristic vision thus covering continued expansion of global technological advancement and trends.


Being proud of the established traditions and experience throughout the years, we are retaining the brands' colours the same as they have been known since the inception of the BEGE Expo and EEGS.


We have chosen simple and solid forms to demonstrate achieved development and promote a more sophisticated platform to illustrate a dynamic and futuri inits entirety.


We have worked diligently to create a concept that appears clear, approachable, intelligent and friendly promoting a highly acclaimed brand on a truly international scale. Itisthe fist step of ongoing development and constant improvement of our projects and the new campaign for 2022 of both events will be launched in the upcoming months.

Categoría:Events

Tags: Sin tags

País: Bulgaria

Event

ICE Barcelona 2026

19 de January 2026

Merkur Group Shines in Barcelona with Triple ICE Triumph

(Espelkamp/Barcelona).- Merkur Group secures three prestigious international accolades for operational excellence, social commitment, and standout exhibition experience.

Friday 06 Feb 2026 / 12:00

Eduardo Aching: "ICE 2026 was an exceptional event for Konami and its casino partners"

(Barcelona, SoloAzar Exclusive).- Eduardo Aching, Vice President of iGaming & International Gaming Operations at Konami Gaming, reflects on the company’s standout participation at ICE 2026, the strong reception to Solstice 49C and Konami Online Interactive, and the strategic push toward emerging regulated markets and expanded global partnerships.

Friday 06 Feb 2026 / 12:00

Belatra Games Strengthens LatAm Expansion and Innovation Strategy After ICE Barcelona 2026

(Barcelona, SoloAzar Exclusive).- Kateryna Goi, Chief Marketing Officer at Belatra Games, shares her assessment of the company’s participation in ICE Barcelona 2026, the quality of industry engagement at the event, and the strategic priorities shaping Belatra’s growth in 2026, with a strong focus on Latin America and narrative-driven innovation.

Friday 06 Feb 2026 / 12:00

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