Events

GAT Brasil 2026: A New Era for Investors in the Gaming Industry

Monday 20 de July 2026 / 12:00

GAT

⏱ 5 min read

(São Paulo).– Market regulation and supervision, sports integrity, responsible gaming, B2B licensing, the land-based casino bill (PL 2234), the regulatory frontier of prediction markets, and the federal lottery issue will be the thematic axes of GAT Official Launch Brasil 2026, which will take place on Wednesday, July 29, and Thursday, July 30, at the Jockey Club de São Paulo.

GAT Brasil 2026: A New Era for Investors in the Gaming Industry

The new gaming map in Brazil, in depth

The program will feature the GAT Brasil Ambassadors, personalities who have accepted the invitation to accompany the arrival of Gaming & Technology Expo to the Brazilian market: Alex W. Pariente — Chair, GAT Official Launch Brasil 2026 · Founder & Principal, Pariente Advisory; Neil Montgomery, Liliana Costa, Bárbara Teles, Ricardo Magri, Plínio Augusto Lemos Jorge, Bruno Omori, Amilton Noble, Sávio Prado, Iuri Castro, Georges Didier, and Hugo Leite will play a leading role as moderators and panelists alongside authorities, business leaders, and experts.

Statements by executives

José Aníbal Aguirre, founder and CEO of GAT Events, a leading brand for industry trade shows in Latin America for 27 years, expresses: “I am very excited about the work we have been doing to land in Brazil, a dream we have cherished for a long time. The generous and unrestricted response from so many friends who offer us their support is motivating. As our friend Liliana Costa, a companion of many journeys, says, 'the giant woke up and is no longer asleep.' On the night of July 29, we will meet at the Vicky Barcelona restaurant — an invitation-only gathering — to toast the future of GAT Expo Brasil 2027. On the 30th, the Jockey Club de São Paulo awaits us for an in-depth immersion, alongside the best ambassadors, into the present and the future of this ecosystem, which is as complex as it is promising.”

Alex W. Pariente, Chair of the event and with three decades opening and operating integrated resorts in Latin America and the Caribbean, summarizes the spirit of the day: “Brazil is no longer discussing whether it will have a regulated market; it is discussing how investable it will be. Legalization is the event. Investability is the condition.” (more analysis at parienteadvisory.com).

Liliana Costa, LATAM Director of World Gaming Business, notes: “For Clarion Gaming's World Gaming Business, it is an honor to accompany the official launch of GAT in Brazil as a Media Partner, a market that is experiencing a decisive moment for the consolidation of a regulated, responsible, and sustainable ecosystem. Our commitment is to contribute with specialized coverage, a regional vision, and an international platform to amplify the conversations that will define the future of the industry in Brazil and Latin America.”

Panel Agenda — July 30

The day will open with registration starting at 1:00 p.m.; the program will run from 2:00 to 6:45 p.m. and will close with a networking cocktail from 7:00 to 9:00 p.m. It will gather associations, operators, manufacturers, technology suppliers, and specialists from Brazil and Latin America in a decisive stage for the consolidation of the regulated market and responsible gaming. GAT Official Launch Brasil features World Gaming Business by Clarion Gaming as Media Partner and Gaming Laboratories International (GLI) as a sponsor.

The formal opening will be led by José Aníbal Aguirre, founder and CEO of GAT Events, and Liliana Costa from World Gaming Business.

Chair's Introduction — The State of the Brazilian Market in Mid-2026

To kick things off, Alex W. Pariente will present his vision of the Brazilian market at the beginning of the second half of 2026: the channelization gap behind the official figures, the World Cup as a litmus test for the regulated regime, and the outlook for PL 2234, the bill that contemplates the authorization of land-based casinos in the country.

Panel 1 — From Regulation to Effective Supervision

Nineteen months after regulation began, the Brazilian market is moving from issuing licenses to a stage focused on effective supervision under an already established institutional architecture. The fight against illegal offers and the strengthening of channelization toward authorized operators pose regulatory, technological, and financial challenges.

Moderator: Neil Montgomery, founder and Managing Partner of Montgomery.

Speakers: Hazenclever Lopes Cançado, former president of LOTERJ; Fabiano Jantalia, from Jantalia Advogados and president of the Gaming and Betting Commission of the OAB/DF; and Eduardo Ludmer, from the Legal and Compliance area of BetMGM.

Panel 2 — The World Cup: Integrity, Advertising, and Responsible Gaming

Brazilians have been betting for years; what is unprecedented about this World Cup is the scale: the first global event to channel significant volumes through the regulated regime. The panel will analyze its impact on sports integrity, responsible advertising, and consumer protection tools in an environment of maximum media exposure.

Moderator: Bárbara Teles, co-founder of the Association of Women in the Gaming Industry (AMIG).

Speakers: Ricardo Magri, co-founder of EBAC, an organization dedicated to the prevention of compulsive gambling, along with specialists to be confirmed.

Panel 3 — B2B Licensing and Technological Infrastructure

Laboratories and high technical standard certifications are the invisible infrastructure that sustains market channelization. The conversation will examine the progress of B2B licensing, the foundations that guarantee the process, and the persistent challenges.

Moderator: Hugo Leite, from Gaming Laboratories International (GLI).

Speakers: Thiago Garrides, CEO of Cactus Gaming, and Ana Bárbara Costa Teixeira, head of Regulatory Affairs at Playtech.

Panel 4 — Integrated Resorts and Tourism Potential: PL 2234 and the Next Steps

One of the central topics of the day: the landscape of land-based casinos in Brazil, the bill that contemplates their authorization, and the potential of integrated tourist complexes as drivers of investment, employment, economic development, and responsible operation. What does international experience teach so that Brazil can successfully implement this model?

Moderator: Alex W. Pariente — Chair, GAT Official Launch Brasil 2026 · Founder & Principal, Pariente Advisory.

Speakers: Roberto Carvalho Brasil Fernandes, founder of Brasil Fernandes Advogados; Plínio Augusto Lemos Jorge, president of the ANJL (National Association of Games and Lotteries); and Bruno Omori, president of IDT-CEMA (Institute for Development, Tourism, Culture, Sports, and Environment).

Panel 5 — The Future of Land-Based Casinos in Brazil: Opportunities, Challenges, and Omnichannel Integration

With PL 2234 on the horizon, what will a regulated retail casino market require? Supply chain and certification, talent training, responsible operation, and omnichannel integration between the physical business and the digital environment.

Moderator: Alex W. Pariente, Chair of the event.

Speakers: Max Bauer, Latin America Director at Novomatic, along with representatives from the main land-based manufacturers in the industry.

Panel 6 — Prediction Markets and Betting: The Regulatory Frontier in Latin America

Brazil was one of the first major markets to take a stand on prediction markets, with a coordinated response from its financial and gaming authorities during 2026. The panel will analyze this institutional response, the perimeter that remains authorized for event contracts with economic-financial references, and what this precedent means for other markets in the region.

Moderator: Sávio Prado, secretary of ALAE.

Speakers: Fabricio Tota, director of Mercado Bitcoin and columnist for Estadão, and two speakers to be confirmed.

Closing Panel — The Federal Question: Lotteries, States, and the Year Ahead

State and municipal lotteries, the jurisprudential line of ADPF 492 and 493 of the STF, and the role of Caixa outline a debate that remains open regarding Brazilian federalism.

Moderator: Amilton Noble, CEO of Hebara.

Speakers: Fabiola Esteves, president of LOTERJ; Ricardo Amado, president of FEBRALOT; Roberto Quattrini, Managing Director of Novomatic; and Eng. Iuri R. Castro, M.Sc., Ph.D., former Undersecretary of Lotteries and Betting.

The day will conclude with the final reflections of Alex W. Pariente, Chair of GAT Official Launch Brasil 2026, and the networking cocktail (7:00 to 9:00 p.m.) which will bring together authorities, associations, operators, and companies to strengthen institutional relationships and generate new business opportunities.

More information and participation options: info@gatevents.net | dir.comercial@gatevents.net

Tickets: https://controlticket.co/2026/gat/buy_tickets/brasil/registro.php

Categoría:Events

Tags: GAT EXPO Gaming & Technology,

País: Brazil

Región: South America

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