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Events

ICE Barcelona 2026: Record Attendance, More Spaces and Top-Level Conferences

Tuesday 20 de January 2026 / 12:00

2 minutos de lectura

(Barcelona, SoloAzar Exclusive).- ICE Barcelona 2026 opened its doors with record attendance, surpassing the previous edition and consolidating itself as the key event in the gaming industry. SoloAzar is present to cover every detail.

ICE Barcelona 2026: Record Attendance, More Spaces and Top-Level Conferences


The first day of ICE Barcelona 2026 was marked by a massive turnout, even greater than in 2025. Although the rain complicated the opening ceremony, the public attended in large numbers and showed strong interest in the innovations presented by exhibitors. Company stands stood out for their quality and impressive displays, reflecting the industry’s strong commitment to this global gathering.

SoloAzar toured the trade event and the stands in general, noting the dynamism of the different areas: while the machines section was calmer, the iGaming area was the most active, with raffles, activities, and initiatives to capture visitors’ attention. A practical detail that surprised attendees was the free three-day metro pass provided by Clarion, the organizing company.


Highlighted Conferences on the First Day

The academic program also played a leading role in the opening day:

-Cibelae presented a panel on the responsible growth of lotteries in emerging markets in Africa and Latin America, with the participation of experts such as Jodi Scholtz and Dawid Muller.

-Responsible gambling and regulation were widely discussed, with panels dedicated to global regulations and their impact on the industry.

-Topics such as artificial intelligence and data analysis were also addressed, considered key for strategic decision-making in the sector.


Testimonials and Atmosphere

A visitor summed up the spirit of this edition with enthusiasm: “This year, companies truly invested in ICE Barcelona. You can see it in the quality of the stands, the quality of the products, the showcases. ICE 2026 is an unmissable event.”

With more pavilions, greater attendance, and a high-level academic program, ICE Barcelona 2026 confirms its growth and international relevance. SoloAzar will be present throughout the show to bring readers the most important news from this trend-setting event in the gaming industry.

Relive  ICE Barcelona 2026 experience with SoloAzar's social media coverage and exclusive interviews.
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Categoría:Events

Tags: ICE Barcelona,

País: Spain

Región: EMEA

Event

ICE Barcelona 2026

19 de January 2026

NOVOMATIC 2026: Global Expansion and Comprehensive Strategy in the Gaming Industry

(Barcelona, SoloAzar Exclusive).- NOVOMATIC AG kicked off 2026 with strong momentum, underscored by its standout presence at ICE Barcelona. Thomas Schmalzer, VP of Global Sales and Product Management, highlighted the company’s presentation of its integrated 360-degree portfolio—spanning cabinets, gaming content, and system solutions—while reinforcing global partnerships and advancing into new markets.

Friday 06 Mar 2026 / 12:00

Nadia Popova from EGT on ICE Barcelona 2026:"The new concept of our stand made a strong impression on visitors"

(Barcelona, SoloAzar Exclusive).- In this post-event interview from Barcelona, Nadia Popova, EGT’s Chief Revenue Officer and VP Sales & Marketing shares insights on the company’s standout presence, its “All eyes on us” stand concept, key product highlights, and the strategic partnerships forged at ICE Barcelona 2026.

Friday 20 Feb 2026 / 12:00

Luz Beatriz Jaramillo Serna of 21Viral: “Our presence at ICE Barcelona 2026 was exceptionally positive”

(Barcelona, SoloAzar Exclusive).- Following her participation at ICE Barcelona 2026, Luz Beatriz Jaramillo Serna, Head of Business Development, Marketing and Sales for Latin America at 21Viral, analyzes the commercial impact of the event, the trends set to shape the industry’s direction, and the company’s strategic priorities to consolidate growth across the region and new regulated markets.

Monday 16 Feb 2026 / 12:00

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