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Events

ICE London 2024, the meeting point of the gaming industry, has begun

Tuesday 06 de February 2024 / 12:00

2 minutos de lectura

(London, SoloAzar Exclusive).- ICE London is taking place from February 6 to 8, at ExCeL London, the epicenter of innovation, commercial connections and the latest trends. SoloAzar is present to share the most important news of the show.

ICE London 2024, the meeting point of the gaming industry, has begun

Featured companies

CT Interactive: At its stand N2-320, CT Interactive will present several new products and will focus on showing new products and services. Attendees can expect exciting surprises from this company.

Alfastreet: Alfastreet CEO Tjaša Luin Peric announced the company's main innovations for ICE London 2024. The focus will be on the new Lucky line, which includes the innovative L10 and the space-saving Lucky 8. The company seeks to consolidate its position in the sector and explore new opportunities.

Digitain (Booth S4-150):
Future of iGaming: Digitain promises an unforgettable experience at ICE London. Its stand will host cutting-edge innovations in the world of iGaming. If you are looking to be at the forefront, don't miss his presentation1.

IGT
Innovation: IGT, one of the gaming giants, will occupy an impressive stand with more than 125 electronic gaming machines. Attendees will be able to learn about the latest innovations in iGaming, sports betting and iLottery.
Global Presence: IGT has established itself as a benchmark in the industry, and its presence at ICE London 2024 will not be the exception.

Zitro (Booth N2-250):
Game Diversity: Zitro will showcase its diverse range of successful games in international markets. Attendees can expect an impressive selection of games at their booth3.
Commitment to Innovation: Zitro believes that “Winning is not about luck,” and its commitment to technological innovation in the gaming industry is evident.
 

Soft2Bet (Booth S6-210):
The company will showcase novelties at a brand-new double-decker stand including B2B services and products, gamification capabilities and more with a distinctive focus on innovation and compliance.

JCM Global (Booth N3-220)
The company presents solutions for all types of payment needs, whether card, cash or cashless.

Merkur: Booth N4 (110, 210, 230, and 250).
Attendees can expect an unforgettable experience with its latest innovations. The star is its new modular cabinet, a testament to innovative design and technology. It will also present its Linked Progressives, including the Clash Link, Link Wave, and Link Zone Rush.

Expectations
Attendees can expect an enriching experience at ICE 2024.
Networking: ICE London brings together the entire gaming industry, providing unique opportunities to network, collaborate and learn from experts.
Education: Through conferences, panels and workshops, participants will be able to stay up to date with the latest trends, regulations and technologies.
Innovation: Companies will present innovative solutions, from casino products to payment technology and marketing.

In short, ICE London 2024 is an unmissable event for those seeking to be at the forefront of the gaming industry. Get ready for three days full of emotions and opportunities!

Categoría:Events

Tags: ICE,

País: United Kingdom

Región: EMEA

Event

ICE Barcelona 2026

19 de January 2026

NOVOMATIC 2026: Global Expansion and Comprehensive Strategy in the Gaming Industry

(Barcelona, SoloAzar Exclusive).- NOVOMATIC AG kicked off 2026 with strong momentum, underscored by its standout presence at ICE Barcelona. Thomas Schmalzer, VP of Global Sales and Product Management, highlighted the company’s presentation of its integrated 360-degree portfolio—spanning cabinets, gaming content, and system solutions—while reinforcing global partnerships and advancing into new markets.

Friday 06 Mar 2026 / 12:00

Nadia Popova from EGT on ICE Barcelona 2026:"The new concept of our stand made a strong impression on visitors"

(Barcelona, SoloAzar Exclusive).- In this post-event interview from Barcelona, Nadia Popova, EGT’s Chief Revenue Officer and VP Sales & Marketing shares insights on the company’s standout presence, its “All eyes on us” stand concept, key product highlights, and the strategic partnerships forged at ICE Barcelona 2026.

Friday 20 Feb 2026 / 12:00

Luz Beatriz Jaramillo Serna of 21Viral: “Our presence at ICE Barcelona 2026 was exceptionally positive”

(Barcelona, SoloAzar Exclusive).- Following her participation at ICE Barcelona 2026, Luz Beatriz Jaramillo Serna, Head of Business Development, Marketing and Sales for Latin America at 21Viral, analyzes the commercial impact of the event, the trends set to shape the industry’s direction, and the company’s strategic priorities to consolidate growth across the region and new regulated markets.

Monday 16 Feb 2026 / 12:00

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