NOVOMATIC Americas promises a revolutionary urban experience at G2E Las Vegas!
⏱ 4 min read
(Gumpoldskirchen/Chicago).- The NOVOMATIC booth at G2E Las Vegas promises a revolutionary, impactful and urban-style experience. The Group's innovations aim to captivate both US and international operators, offering a wide range of products for land-based and online operations: from slots, progressives and ETGs, to VGTs, iGaming content, sports betting kiosks and advanced casino management systems. With an unmistakable urban approach, NOVOMATIC is ready to respond to the demands of the sector.
This year, visitors to G2E Las Vegas will be amazed by the avant-garde and urban approach of NOVOMATIC booth #1259. The Austrian giant will showcase its successful expansion into the VGT market, consolidating its position as a leading provider of casino and VGT products, renowned for their high performance and quality entertainment.

Alexander Merwald highlights: "As the new CEO of NOVOMATIC Americas Sales, I am excited about the innovative and urban approach we have developed for this edition of G2E Las Vegas. We will present fresh and revolutionary entertainment experiences that will redefine the concept of gaming. Every detail of our booth, from the selection of solutions to the artistic design, reflects our commitment to offer something unique and inspiring. The products we will exhibit are proof of NOVOMATIC's constant drive towards performance and innovation in the street market, with a special focus on Class III and VGT machines."
The DIAMOND X™ cabinet, the star of the show, is set to be the undisputed star in the US markets. Available in two stunning versions, DIAMOND X™ 1.55J and DIAMOND X™ 2.32, this cabinet, accompanied by dynamic and innovative content, is designed to take the gaming experience beyond conventional boundaries.
At booth #1259, discover the latest addition to our product range – the V.I.P. X™ cabinet series. Designed for discerning players and operators looking to deliver top-notch gaming experiences, this series includes stunning models such as the V.I.P. X Royal™ 1.85, the immersive V.I.P. X Dream™ 3.43 and the sophisticated V.I.P. X Lounge™ 2.32. Each cabinet combines luxury, cutting-edge technology and an integrated sound system into an ergonomic chair, ensuring an unrivalled and comfortable gaming experience. Piggy Prizes – Wand of Riches is an intriguing launch that is capturing attention with exciting bonuses, packed with prizes and surprises, offering great rewards through Magic Rewind events and free games. Also featured are Globe Link™, Space Booster™, and the robust Thunder Cash Gold™ game portfolio, with titles such as Charming Lady Explosion™, Charming Lady’s Boom Coins™, Fiesta of the Dead™, Butterfly Quest™ Coins, and Red Amazon Explosion™, forming a lineup packed with excitement, adrenaline, and unrivaled winning potential.

MONEY PARTY™ Fresh! Link arrives with new titles such as Solid Sevens and Fruit Boost Magic Coins, an exciting fruit-themed progressive entertainment offering that combines the thrill of jackpots with attractive winning combinations.
In addition, NOVOMATIC will introduce APEX Pro Gaming’s new progressive product lines for the casino market, which will debut at G2E, adding a proven offering to the progressive portfolio for the US market. NOVOMATIC is also revolutionizing the VGT and route market with a lineup that breaks barriers and sets the pace. At G2E 2024, explore game combinations that dominate in Illinois, Pennsylvania, Puerto Rico, West Virginia, and Georgia’s skill markets.
For Puerto Rico, West Virginia, and Pennsylvania, we will bring the best with NOVO LINE™ and Magic H.D., while for Georgia we will introduce Magic H.D. in the skill games. In Illinois, the launch of NOVO LINE™ Concurve and Magic H.D. promises to surprise, delivering unparalleled excitement. It’s not just a game, it’s a fast-paced experience that redefines the concept of urban entertainment. NOVOMATIC’s ActionBook™ Edge 1.43J sports betting kiosk, widely recognized for its exceptional performance, will once again be available at G2E. With more action, multiple betting options and a sleek design that fits into any environment, this powerful kiosk continues to set the standard and elevate the sports betting experience to a new level.
NOVOMATIC will also impress with its versatile NOVO UNITY™ PRO electronic table games platform, incorporating the elegant slant-top EXECUTIVE SL™ 1.27 and LOTUS SL™ 1.27 cabinets. This dynamic setup will highlight the innovative roulette wheel Novo Multi-Roulette™, along with an impressive range of ETG games.

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Finally, discover the revolutionary casino management solution NOVOVISION™, awarded "Best CMS/Software Product" at the European Casino Awards 2023 in London. This powerful system transforms every aspect of casino operations, offering features that go beyond traditional accounting, jackpots, player tracking, and cashless and TITO functionalities. Its advanced biometric technology revolutionizes the player experience with fast and secure identity recognition and access management, as well as sophisticated loyalty tools and a unique wallet functionality that covers the entire casino.
Also on display will be NOVOVISION™ pay, featuring biometric-supported cash terminals, offering the ideal solution for a modern cashless casino. In a specially designed area, Greentube, NOVOMATIC’s digital gaming and entertainment division, will present its innovative iGaming offering, perfectly complementing the land-based gaming portfolio. Immerse yourself in an ever-expanding collection of online content, from classic NOVOMATIC hits to exclusive brands and developments. Here, innovation merges with tradition to deliver an unprecedented experience.

Thomas Schmalzer, VP of Global Sales & Product Management at NOVOMATIC AG, is excited to share what the NOVOMATIC development teams have been designing: “G2E Gaming Show is the ideal stage for industry leaders to discover the diversity of our products. We have solutions for everyone, whether in international markets, gaming segments in the US or Latin America. We invite everyone to visit the NOVOMATIC booth and explore how our comprehensive solutions answer all their needs.”
Visit us at NOVOMATIC booth #1259 at G2E, October 8-10 in Las Vegas, to discover the latest developments and trends in gaming for both the US and international markets.
Categoría:Events
Tags: G2E, NOVOMATIC, slot,
País: Austria
Región: EMEA
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