NOVOMATIC Italia Presents an Immersive NOVOLAND Experience at ENADA 2026

From March 17 to 19, the ENADA 2026 at the Rimini Expo Centre will bring together key players from across the gaming and entertainment industry. Now in its 38th edition, the event represents a strategic platform for the national and international gaming network, particularly as the sector navigates rapid technological innovation and evolving regulatory frameworks.

NOVOMATIC Italia has confirmed its participation with a fully revamped exhibition concept designed to showcase its integrated ecosystem spanning land-based gaming, digital platforms, and payment solutions. At the heart of its presence is NOVOLAND, a large-scale immersive space where operators and partners can explore the latest technologies and product innovations firsthand, with a focus on security, reliability, and next-generation performance.

Among the key highlights is the Italian debut of XTENSION LINK™ Games on the NOVOLINE VLT platform, introducing a new generation of high-impact titles defined by advanced mechanics, enhanced features, and visually engaging content aimed at redefining the VLT experience. The company will also present NOVOLINE Easy VLT, a groundbreaking cashless solution that integrates electronic payments directly into gaming terminals through the APay E-Wallet, while connecting to ADMIRAL Pay, NOVOMATIC’s dedicated payment institute. This innovation bridges physical and digital channels, simplifying the player journey and expanding operational capabilities.

The portfolio is further strengthened by the NOVOELSY Game Server, which brings top-performing AWP titles into the online space, and Vabanq N Live, a next-generation live casino solution that combines real-time engagement with high standards of security and quality.

In the AWP segment, NOVOMATIC Italia will showcase new in-house titles tailored for the Italian market, including Top 7 Olympia and Top 7 Brasil, alongside the Game Club VIP multigame board, previously introduced at ICE Barcelona. These developments build on the recent launch of AWPina, the company’s first virtual influencer, designed to modernize communication within the AWP sector.

ENADA 2026 also serves as a key stage for presenting the evolution of the Group’s digital ecosystem. Quigioco, NOVOMATIC Italia’s online brand, will debut a redesigned platform focused on performance, usability, and brand positioning. Operating under a remote gaming concession valid through 2034, the platform is supported by an expanding PVR network, ensuring a secure, compliant, and fully integrated offering.

Complementing this, ADMIRAL Pay continues to strengthen its role as a central hub for digital gaming services through the APay E-Wallet, enabling seamless interaction between physical venues and online environments. Enhanced systems such as Novocash VLT, Novocash X6, and APay Station now allow users to top up wallets, withdraw cash, and process services like PagoPA payments, delivering a frictionless and fully connected gaming experience across all channels.