The event will again bring together executives and product specialists from sports betting, igaming, land-based casino, and lottery businesses already active in Latin America, together with companies targeting the opportunities being created by the spread of regulation.

In the shadow of the Hard Rock’s iconic Guitar Hotel, delegates will take part in a high-level conference, have the opportunity to take a first look at the latest industry technology and games, and enjoy three nights of exclusive networking events.

The final night of the Summit also coincides with the second annual SBC Awards Latinoamérica, which honor the top-performing operators and affiliates in the region, along with the suppliers offering the best localized products and services.

Cristian Robalino, VP Marketing, Americas for SBC, said: “The potential offered by many of the markets in Latin America has generated a real buzz in the international betting and gaming industry, with operators and suppliers all seeing the region as a huge growth area as regulation is rolled out.

“SBC Summit Latinoamérica 2022 will be a fantastic opportunity to gain valuable insights from local market experts, connect with the key players in both established and emerging markets, and also to have some fun in the spectacular setting of the Seminole Hard Rock Hotel & Casino.”

The inaugural SBC Summit Latinoamérica took place in Miami in 2021 and, despite Covid-related travel restrictions limiting the attendance, saw 500 industry professionals gather for what proved to be a productive few days of knowledge sharing and doing business.

The highlight was the conference, which featured senior executives from Betcris, RETAbet, Entain, Betsson Group, Apuesta Total, La Tinka, Logrand Entertainment Group, and Rivalo, together with representatives from FIFA, Facebook, SECAP, and the Puerto Rico Gaming Commission.

In 2022, the Summit will double in size to provide many more business opportunities and chances to connect with the leadership teams and product specialists from retail and online operators in nations across Latin America.

The centerpiece of the event will again be a high-level conference, which is set to tackle some of the big issues in both established regulated markets and the territories currently on the path towards regulated gambling. The executives, regulators, legal experts, and technology specialists on the speaker lineup will also share valuable information about the most exciting emerging opportunities in the region, the most-effective localized player engagement strategies, and the next generation of sportsbook, casino, and lottery products.

Delegates will have the chance to discover more about those new localized and customizable products, and how they could give their business a competitive advantage, in the Summit’s exhibition.

Completing the SBC Summit Latinoamérica experience will be a program of evening networking events in some of the area’s most stylish venues.

For more information about attending the event, visit the SBC Summit Latinoamérica website, or to enquire about exhibition and sponsorship opportunities, contact sales@sbcgaming.com.