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Exclusive

Julian Borg-Barthet explains Playnetic's strategy to play strong in a competitive market

Tuesday 26 de March 2024 / 12:00

2 minutos de lectura

(Río de Janeiro, SoloAzar Exclusive).- Julian Borg-Barthet, Chief Commercial Officer of Playnetic, a new player in the Gaming industry , shared insights about their strategy during the SBC Summit Rio , a major sports betting and iGaming event in Brazil. Playnetic aims to offer innovative and exciting solutions for the online gaming world.

Julian Borg-Barthet explains Playnetic's strategy to play strong in a competitive market

At the SBC Summit Río, Julian Borg-Barthet, Chief Commercial Officer of Playnetic, expressed enthusiasm for the well-organized and executed event. He highlighted the popularity of crash games in these days in Brazil, emphasizing their strong presence in the local market.

Playnetic, which began its operations this year, is considering entering the Brazilian market. Borg-Barthet believes that “ the Brazilian market represents a massive opportunity for the iGaming industry and for Playnetic”. He mentioned positive conversations with local brands, although he couldn’t disclose specific names yet. The company, as explained, is still in the stage of thoroughly recognizing the market and the tastes of local players in order to invest in it.

Additionally, Julian Borg-Barthet explained that Playnetic is exploring other markets. With three internal game development studios, they have the flexibility to create unique games for clients and develop exclusive mechanics. Besides, Borg-Barthet predicts that “the Brazilian market could generate over 200 million dollars in the next three years”

Next fairs where Playnetic will be

Finally, Julian Borg-Barthet referred to the fact that it will be a central policy of Playnetic to be present at upcoming trade fairs to brand the company's name in an industry as competitive as that of I Gaming. Therefore, they will be at various SBC fairs, as well as at SIGMA, iGB, iGaming NEXT, iGaming Club in Spain and G2E, among others. But they will also have a large stand at the SBC Summit in Lisbon in September, where visitors will be able to learn about the company's portfolio of games.

Therefore, to conclude, Julian Borg-Barthet  left a message to the readers: “ so if any readers are in Lisbon in September, be sure to stop by and say hello!”

Categoría:Exclusive

Tags: SBC Summit Rio, Playnetic,

País: Brazil

Región: South America

Event

iGaming Club Conference Cancun

24 de November 2025

Levon Nikoghosyan Confirms iGaming Cancun’s Success and Future LATAM Expansion

(Cancun, SoloAzar Exclusive).- The vibrant energy of iGaming Cancun has set the tone for a new chapter in the Latin American iGaming industry. Levon Nikoghosyan, CEO and Co-Founder of AffPapa and iGaming Club, shared his enthusiasm for the event’s debut in Mexico, highlighting its impact on the regional market and the company’s ambitious plans for the future.

Thursday 04 Dec 2025 / 12:00

iGaming Club Cancún 2025 Concludes Successfully with Strong Connections in Its First LatAm Edition

(Cancun, SoloAzar Exclusive).- iGaming Club Cancún 2025 came to a close last night with a comprehensive experience of conferences, networking, and the AffPapa iGaming Awards LATAM gala, consolidating itself as a unique space for operators, affiliates, and providers in the region.

Thursday 27 Nov 2025 / 12:00

iGaming Club Cancún 2025: Affiliates, Operators, and Innovation Take Center Stage on Final Day

(Cancun, SoloAzar Exclusive).- The second and final day of iGaming Club Cancún 2025 unfolds today, bringing together operators, affiliates, and select B2B providers in a unique networking and conference environment that highlights the evolving dynamics of the Latin American iGaming market.

Wednesday 26 Nov 2025 / 12:00

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