IGT and Red Earth Casino Sign Multi-Year Casino Management Systems Agreement
Monday 05 de May 2025 / 12:00
⏱ 1 min read
(London).- International Game Technology (IGT) announced that it recently signed a multi-year systems agreement with Red Earth Casino in Thermal, Calif. to displace a competing casino management system ("CMS") with the award-winning IGT ADVANTAGE™ CMS. In addition to deploying IGT ADVANTAGE, Red Earth Casino will complete a full-floor systems-hardware upgrade with advanced AVENTO™ capabilities, leverage IGT's W2G Accrual and Mobile Responder modules, and utilize M5, the Company's content management platform that enhances the player experience.
"The Red Earth Casino team is incredibly excited to partner with IGT to modernize our gaming floor and player loyalty program via the IGT ADVANTAGE casino management system," said Michael J. Broderick, Red Earth Casino General Manager. "The versatility of IGT ADVANTAGE and the power of M5 technology equip Red Earth Casino to deliver a deeply personalized player experience while scaling seamlessly for future growth. This platform isn't just an upgrade, it's a fundamental part of our long-term strategy to innovate, expand, and lead in the next era of tribal gaming."
"As the strategic importance of real-time data and player convenience features continues to grow, it's an excellent time for Red Earth Casino to invest in the IGT ADVANTAGE CMS to meet the opportunities of today and the future," said Nick Khin, IGT President, Global Gaming. "In packaging IGT's leading CMS with a variety of apps and a floor-wide systems hardware upgrade, Red Earth Casino can quickly benefit from operational efficiencies and increased player satisfaction."
Red Earth Casino's CMS deployment will include some of IGT's most recent systems advancements such as IGT ADVANTAGE's new FloorNet architecture, which features a "message bus" design that elevates system performance and uptime, and IGT SystemWatch™ which provides 24/7 system monitoring.
For more information, visit IGT.com, follow us on Facebook, LinkedIn, and X, or watch IGT videos on YouTube.
Categoría:Gaming
País: United Kingdom
Región: EMEA
Event
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