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Gaming

Sportradar Unveils “Bettor Sense” an AI-Powered Tool for Responsible Gambling

Wednesday 30 de July 2025 / 12:00

2 minutos de lectura

(St. Gallen).- Sportradar Group AG (NASDAQ: SRAD) has launched Bettor Sense, a personalized, proactive, and data-driven approach to user protection. BETesporte will be the first operator to implement the solution, reinforcing its commitment to safer and more responsible practices in Brazil’s newly regulated betting market.

Sportradar Unveils “Bettor Sense” an AI-Powered Tool for Responsible Gambling

Bettor Sense is an AI-powered solution that detects early signs of gambling-related risk and enables personalized interventions to protect end users. Developed with proprietary technology and grounded in behavioral research, Bettor Sense allows operators to act quickly and efficiently, promoting responsible gambling and strengthening brand reputation. Fully compliant with regulatory standards, Bettor Sense provides a critical tool for operators aiming to meet rising expectations around end user protection.

 In addition to implementing Bettor Sense, BETesporte has also joined Sportradar’s Integrity Exchange, a global information-sharing network that enables betting operators to report suspicious betting activity directly to Sportradar's Integrity Services division. This collaboration strengthens the industry's collective ability to fight match-fixing and betting-related corruption through enhanced transparency and cooperation.

Tom Mace - SVP, Integrity s Regulatory Services, Product s Strategy at Sportradar, said: “This partnership with BETesporte marks an important milestone for Sportradar’s ongoing mission to help shape secure and sustainable sports betting and iGaming industries. BETesporte is taking a proactive step in embracing responsible gaming as a core part of its business. We are confident this will be the first of many partnerships, as the market increasingly recognizes the value of using data and technology to protect end users and strengthen compliance.

Marcos Pereira - CEO of BETesporte said: “BETesporte is fully committed to transparency and security across all its operations. The partnership with Sportradar, through the integration of Bettor Sense and the Integrity Exchange, reinforces our dedication to fostering a responsible and ethical betting environment in line with regulatory standards. Sportradar’s advanced technology enables us to anticipate and prevent risky behavior, ensuring our bettors have the best possible experience with complete safety. We will continue working tirelessly to protect the integrity of sport and the trust of our users, which remains our top priority.”

 

Categoría:Gaming

Tags: Sportradar,

País: Switzerland

Región: EMEA

Event

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Thursday 22 Jan 2026 / 12:00

NOVOMATIC Wins Four European Casino Awards at ICE Barcelona

(Gumpoldskirchen/Barcelona).- At the world’s largest gaming trade show, the gaming technology group was the only company to receive four awards, reinforcing its leadership in innovation and sustainability across Europe.

Thursday 22 Jan 2026 / 12:00

ICE Barcelona 2026 Wraps Up Successfully; Dates Confirmed for 2027 Edition

(Barcelona, SoloAzar Exclusive) – The premier global gaming and betting exhibition concluded on January 21st, marked by high-level strategic debates and a significant emphasis on the Latin American market. Following a highly successful week, organizers confirmed that Barcelona will remain the home of the event for its 2027 edition.

Thursday 22 Jan 2026 / 12:00

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