Sportsbook

Betway choses Golden Race to gain presence on online African market

Wednesday 29 de April 2020 / 12:44

⏱ 1 min read

(Malta).- Exclusive brand licensee of Betway in Africa, Headsquare, has signed a partnership with award-winning Virtual Sports and Betting Technologies provider Golden Race to gain presence among online sports betting operators in the African market.

Betway choses Golden Race to gain presence on online African market

Golden Race is the market leader in virtual football league and mobile virtual play in Africa, processing 80% of the tickets sold in virtuals in the continent.

This is why, on its strategy through the continent, leading provider of first-class online entertainment Headsquare decided to offer a strong product together with Golden Race.

“Betway is a world-class company in the online sports betting and casino industry with a huge presence in Europe. We are market leader in Africa, so this is a win-win alliance to continue to grow in both markets”, explains Martin Wachter, Golden Race’s CEO and Founder.

“Goldenrace is a leading provider of Virtuals through Africa and understands the African landscape extremely well. Their presence in this continent is impressive and customers are familiar with their games content. This makes it easy to partner with Golden Race there and we have full confidence in our relationship with them,” said Jason Kramer, Head of Product, Betway Africa.

Betway is the main operator in the European market and has an important presence sponsoring several football teams among different tournaments, such as Deportivo Alavés, CD Leganés and Levante UD in the Spanish Liga, West Ham United from the Premier League and even esports teams like PSG.LGD and Ninjas in Pyjamas.

Categoría:Sportsbook

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País: Malta