Play´n GO announce integration agreement with Paddy Power Betfair
2 minutos de lectura
(Sweden).- Play’n GO today announced the signing of an agreement with Paddy Power Betfair, which will see the major UK operator provide their catalogue of games to its customer base.
In a rare move, PaddyPower Betfair has chosen to integrate with Play’n GO via a direct integration into their own platform, a sign of their faith in the quality of the supplier’s range of content.
This partnership represents a great positive for both sides. For Paddy Power Betfair, this agreement continues its successful push into slots, augmenting their strong sportsbook offering and reinforcing their brand in the industry.
For Play’n GO, it signifies another major step forward in the UK region and further cements their reputation as the regulated supplier of choice.
The agreement will see Play’n GO content, including successful titles such as Legacy of Egypt, Sword and the Grail, and the recently released Demon, first rolled out on paddypower.com and betfair.com domains, with more markets to follow globally.
Johan Törnqvist, CEO of Play’n GO, gave his thoughts on the agreement between the companies: “This is another step in our plans to partner with leading operators in the UK, and expand our presence in the region. We are excited to bring Paddy Power Betfair and their players our distinctive brand of entertainment. This year has been extremely fruitful for us, and it’s partnerships such as this that allow us to finish 2019 on a high and move into 2020 with a strong foundation.”
Francesco Borsetti, Commercial Director, Betfair Gaming UK, also spoke about the partnership: “We’re delighted to offer our customers an exciting and entertaining array of content from Play’n GO. We aim to offer the widest selection of high-quality slot content and, with Play’n GO, we can continue to do just that.”
Categoría:Online Games
Tags: Play’n GO, Paddy Power Betfair,
País: Sweden
Event
G2E - Las Vegas 2025
06 de October 2025
Air Dice Unveils 10 New Game Innovations at G2E 2025, Showcasing Volatility Control and Shifter™ Mechanics
(Las Vegas, SoloAzar Exclusive).- At G2E 2025, Air Dice made a strong impression with the debut of ten new game releases and upcoming titles. Erkki Nikunen, Partner and CBDO, highlighted the company’s focus on player-driven features. With a winter-themed “Nord Legends” booth and growing interest from sweepstakes operators, Air Dice reinforced its position as a creative force in regulated markets and Dice Placement games worldwide.
Thursday 16 Oct 2025 / 12:00
Zitro Delivers Its Most Spectacular Showcase Yet at G2E Las Vegas 2025
(Madrid).- Zitro Unveils FANTASY Cabinet and Expands Game Portfolio at G2E Las Vegas 2025.
Thursday 16 Oct 2025 / 12:00
Merkur Group Strengthens United States Presence with Successful G2E 2025 Showcase
(Lübbecke/Las Vegas).- Merkur Group marked a standout appearance at the Global Gaming Expo (G2E), attracting high visitor numbers and strong interest in its portfolio. The German gaming specialist reinforces its position in North America, presenting its extensive product range to industry professionals from around the world.
Wednesday 15 Oct 2025 / 12:00
SUSCRIBIRSE
Para suscribirse a nuestro newsletter, complete sus datos
Reciba todo el contenido más reciente en su correo electrónico varias veces al mes.