Eyas Gaming announce new partnership with Lance!
Friday 14 de July 2023 / 12:00
⏱ 2 min read
(Zebbug (Malta)/Espelkamp).- With immediate effect, Eyas Gaming are teaming up with Brazil’s sports media company Lance!. Within the scope of a collaboration, the Gauselmann Group partner, which specialises in offering market leading betting and gaming led sites with content from all the top providers, obtains an exclusive partnership with Lance! to develop and operate the brand from their offices in Gibraltar and Malta.
Eyas Gaming have launched and developed websites for the UK and internationally, bringing the Gauselmann group’s famous Merkur brands online. While already holding UK and Gibraltar licenses, the subsidiary sees this partnership as a strategic opportunity to expand its presence in Latin America: "We are excited to collaborate with Lance!, one of Brazil's leading independent media companies specialising in sports news. We believe this launch signals our ambition in creating lasting B2B relationships with exceptional partners around the world. It also showcases our ability to adapt to different markets, operating across all products and verticals,” explains Adam Joseph, CEO of Eyas Gaming.
With Lance! Betting, Eyas will be using their extensive industry experience to create an authentic and trusted experience for sports enthusiasts and Lance! followers with a passion for sporting prediction. The partnership will also see the launch of the free-to-play game ‘Acerte6’. There, players can test their knowledge by predicting six correct football scores on a weekly basis, with R$1,000,0000 up for grabs as a top prize.
Operated on the powerful Bede Gaming platform and using the award-winning Kambi sportsbook, Lance! Betting will offer users a wide range of sports markets and betting options, with a product extensively tailored for the market. CEO of Lance! Marcos Moraes also rates the partnership with Eyas Gaming positively, highlighting the opportunity to fully leverage the potential of the Lance! brand in the Brazil sports betting scene: "We are excited to establish this strategic partnership with Eyas Gaming, a renowned company in the global gaming market. With a secure and reliable platform, we will provide an excellent service to meet the demands of our users."
For more information visit our website at www.eyasgaming.com or email us at media@eyasgaming.com.
Categoría:Others
Tags: Sin tags
País: Malta
Región: EMEA
Event
SiGMA North America 2026
01 de September 2026
Gaming Platforms.Net presents innovative licensing model at SiGMA North America
(Mexico City, SoloAzar Exclusive).- Rob Altamirano, CEO and Co-founder of Gaming Platforms.Net, reviews the company's achievements at SiGMA North America. During the event, the company forged key alliances and presented its innovative solutions to grant total technological autonomy to operators in the region.
Monday 14 Sep 2026 / 12:00
Evert Montero Analyzed Colombia's Gaming Regulation at SiGMA
(Mexico City) — Speaking at SiGMA North America 2026, FECOLJUEGOS President Evert Montero Cárdenas offered a deep dive into the regulatory shifts shaping the Latin American and North American markets. He highlighted the sustainability challenges ahead for Colombia's industry and the ongoing impact of technological innovation. A major highlight of the September 1-3 summit at Mexico City’s Centro Banamex was Montero's induction into the Hall of Game 2026.
Friday 11 Sep 2026 / 12:00
Sportradar highlights LATAM growth at SiGMA North America
(Mexico City, SoloAzar Exclusive).- Rodrigo Cambiaghi, Sales Executive Lead, Digital Advertising at Sportradar, highlighted the strategic importance of Mexico and the broader Latin American market during SiGMA North America 2026. Held from September 1–3 at Centro Banamex in Mexico City, the event brought together nearly 2,250 delegates and focused on artificial intelligence, innovation, public-private collaboration and the adaptation of global strategies to local market dynamics.
Friday 11 Sep 2026 / 12:00
SUSCRIBIRSE
Para suscribirse a nuestro newsletter, complete sus datos
Reciba todo el contenido más reciente en su correo electrónico varias veces al mes.
