Altenar, a global sportsbook supplier, has strengthened its international footprint through a new partnership with Betico, one of the industry’s emerging digital betting brands.

Founded in 2025, Betico has quickly gained recognition for its reliability and entertainment-first approach. Through this strategic collaboration, Betico will modernise and expand its sports betting offering by integrating Altenar’s fully managed sportsbook, combining advanced technology with its in-house PAM to achieve greater operational efficiency and long-term scalability.

The partnership will give Betico access to Altenar’s advanced sportsbook capabilities, including:

Customisable betting features

Enhanced risk management

Streamlined platform operations

Robust compliance and regulatory controls

This agreement further reinforces Altenar’s position as a trusted and innovative sportsbook technology provider in regulated markets worldwide, delivering high-performance, scalable, and adaptable solutions that support operators’ evolving needs.

By merging innovation, operational excellence, and proven reliability, Altenar continues to set the benchmark for growth and performance in the global sports betting industry.

Statements from Both Companies

Vagelis Bairlis, Senior Sales Manager at Altenar, commented:
“We’re proud to support Betico’s growth as it enhances its offering with our premium sportsbook services, designed to deliver cutting-edge features and a seamless experience for players. This collaboration underscores Altenar’s ability to deliver reliable, scalable and fully compliant solutions tailored to operators’ unique needs, ensuring sustainable growth in competitive global markets.”

Dmytro Dobronravov, COO at Betico, added:
“We’re delighted to partner with Altenar as our new sportsbook provider. We were looking for a premium option, and Altenar’s reputation for innovation and dependability made them the perfect choice. Their fully managed sportsbook solution, combined with advanced features and strong compliance standards, gives us the confidence to deliver an exceptional betting experience to our players.”