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Sportsbook

FIFA Extends Partnership with Sportradar Through 2031

Tuesday 03 de March 2026 / 12:00

2 minutos de lectura

(St. Gallen and Zurich).- FIFA has extended and expanded its integrity services agreement with Sportradar Group AG, a leading global sports technology company creating immersive experiences for sports fans and bettors, for an additional five years, reinforcing a long-term partnership dedicated to safeguarding the integrity of football worldwide.

FIFA Extends Partnership with Sportradar Through 2031

The renewed agreement, which runs through 2031, provides comprehensive AI-driven bet-monitoring services and now includes expanded intelligence and investigation support and dedicated risk assessment services for both FIFA and its 211 member associations. These additions further strengthen FIFA's ability to identify, assess and respond to integrity risks across a broad and evolving global betting and competition landscape.

Sportradar will provide integrity services across men's and women's FIFA international competitions; men's and women's confederation-run international and international club competitions; senior men's and women's domestic matches from the top two tiers; and the main national cup competitions across all member associations.

Since 2017, Sportradar has monitored more than 600,000 matches globally on behalf of FIFA through the company's proprietary Universal Fraud Detection Service (UFDS AI).

Andreas Krannich, Sportradar's EVP Integrity Services, said: "The expansion of our integrity agreement with FIFA further strengthens the ability to identify, assess and respond to risks in an increasingly complex global picture. It underlines both organisations commitment to fair and clean sport at all levels globally."

"Our integrity services are designed to address risk in a joined-up way, combining bet monitoring through our AI-powered Universal Fraud Detection System (UFDS AI) — built in-house using more than 20 years of historical data — with rapid reporting from betting operators, alongside comprehensive education and prevention programmes delivered to sports organisations worldwide."

Categoría:Sportsbook

Tags: Sportradar,

País: Switzerland

Región: EMEA

Event

ICE Barcelona 2026

19 de January 2026

NOVOMATIC 2026: Global Expansion and Comprehensive Strategy in the Gaming Industry

(Barcelona, SoloAzar Exclusive).- NOVOMATIC AG kicked off 2026 with strong momentum, underscored by its standout presence at ICE Barcelona. Thomas Schmalzer, VP of Global Sales and Product Management, highlighted the company’s presentation of its integrated 360-degree portfolio—spanning cabinets, gaming content, and system solutions—while reinforcing global partnerships and advancing into new markets.

Friday 06 Mar 2026 / 12:00

Nadia Popova from EGT on ICE Barcelona 2026:"The new concept of our stand made a strong impression on visitors"

(Barcelona, SoloAzar Exclusive).- In this post-event interview from Barcelona, Nadia Popova, EGT’s Chief Revenue Officer and VP Sales & Marketing shares insights on the company’s standout presence, its “All eyes on us” stand concept, key product highlights, and the strategic partnerships forged at ICE Barcelona 2026.

Friday 20 Feb 2026 / 12:00

Luz Beatriz Jaramillo Serna of 21Viral: “Our presence at ICE Barcelona 2026 was exceptionally positive”

(Barcelona, SoloAzar Exclusive).- Following her participation at ICE Barcelona 2026, Luz Beatriz Jaramillo Serna, Head of Business Development, Marketing and Sales for Latin America at 21Viral, analyzes the commercial impact of the event, the trends set to shape the industry’s direction, and the company’s strategic priorities to consolidate growth across the region and new regulated markets.

Monday 16 Feb 2026 / 12:00

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