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Sportsbook

Gaming Innovation Group launches its new sportsbook on Guts

Monday 10 de June 2019 / 13:23

2 minutos de lectura

(Malta).- Gaming Innovation Group Inc. (GiG) has launched its new sportsbook on in-house brand Guts. The operator is being repositioned as a ‘sportsbook first’ operator. Both new and existing users will experience a radically improved UI/UX, fast navigation and importantly, a mobile focused platform.

Gaming Innovation Group launches its new sportsbook on Guts

The repositioning of GiG’s original operator Guts is part of the B2C strategy communicated in the Q1 2019 report, where the focus going forward will be on further developing the two best performing brands; Guts by enhancing the sports betting experiences and Rizk by developing the focus on casino. This will be supported by growth in existing and new markets where the Company sees opportunities.


GiG is continuing to develop its sportsbook with new features. Key priorities are innovative trading tools, data driven odds together with a full retail and online solution. Break-even in this vertical is expected in the first half of 2020. This will be achieved by strengthening the sportsbook by growing the in-house brand Guts, by the developments in the new sportsbook and a focused marketing approach.


GiG launched its new sportsbook in June 2018 on its in-house brand Rizk.com and it has since been sold externally to brands such as MRG’s subsidiary 11.lv, Metal Casino and as an omni-channel sportsbook solution to Hard Rock International.

Categoría:Sportsbook

Tags: GIG, Sportsbook , Gaming Innovation Group ,

País: Malta

Event

Peru Gaming Show 2025

18 de June 2025

IAG Play Stood Out at PGS 2025 with Innovative Games and Latam Expansion

(Lima, SoloAzar Exclusive).- Fernando Polti, CTO of IAG Play, shared insights about the products showcased at the 2025 Peru Gaming Show, emphasizing a strong offering inspired by the gaming universe. With titles like high-volatility Crash Games, immersive Fantasy experiences, and the successful Scratchers, the company captivated operators and regulators, sparking new partnerships across Peru and Latin America. What makes their portfolio stand out? Read on to discover.

Friday 04 Jul 2025 / 12:00

Omnichannel Explained by Experts: Strategies to Lead the New Era of Gambling in Latin America

(Lima, SoloAzar Exclusive).- During the second academic day of the Peru Gaming Show (PGS) in Lima, the conference “Omnichannel Strategy: Maximizing Revenue and Achieving Operational Efficiency” brought together industry experts to analyze how the integration of physical and digital channels redefines the success of suppliers and operators in the regional gaming industry.

Friday 04 Jul 2025 / 12:00

"PGS 2025 is a must for players in the igaming world", Diego Verano, EEZE

(Lima, SoloAzar Exclusive).- During his first participation in the 2025 edition of the Peru Gaming Show, Diego Verano, Director of Business Development LatAm at EEZE, talked to SoloAzar about his experience at the event, his interest in the LatAm market and his vision on the evolution of the sector in the region.

Thursday 03 Jul 2025 / 12:00

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