Noticias de ultima
  • 12.00 CCJ podería regulamentar bingos beneficentes em Santa Catarina
  • 12.00 Knife Drop da Galaxsys: experiência de jogo única, ganhos garantidos
  • 12.00 Atlaslive apresenta suas inovações no SBC Summit Americas
  • 12.00 SBC Summit Americas 2025: grande evento do setor de jogos começa em Fort Lauderdale
  • 12.00 Air Dice na GAT Expo Cartagena: novidades, expansão na América Latina e novas alianças
  • 12.00 A Próxima Grande Revelação? Os finalistas do First Pitch do SBC Summit Americas são anunciados
  • 12.00 Bancada evangélica tentarão barrar projeto que legaliza cassinos e jogo do bicho
  • 12.00 Ministro do Turismo, defende cassinos no Brasil como impulso ao setor turistico
  • 12.00 São Paulo Apas Show 2025: o Governo quer endurecer regras para apostas esportivas online
  • 12.00 SBC Summit Americas 2025: EGT Digital apresentará soluções de jogos de alta tecnologia para um desempenho brilhante
Exclusive

´We have a great new marketing tool launching in 2022: our new CRM system´

Friday 04 de February 2022 / 07:27

2 minutos de lectura

(London, SoloAzar Exclusive).- Simon Westbury, Chief Business Officer at Digitain, granted an interview to SoloAzar, in which he shared the highlights of 2021 and his expectations about the performance of the firm in 2022, among other issues.

´We have a great new marketing tool launching in 2022: our new CRM system´

"Overall, we were very pleased with our performance in 2021, especially given the challenging environment. 2021 was a record-breaking year, both in terms of new deals which were up over 30% compared with 2020, and in terms new revenues from partners signed," said Westbury.

"Highlights of the year for me included the growth of the overall sales team with new local teams in Asia and LatAm appointed, and also the significant expansion of our product range, including our own in-house developed ones."

"From a market perspective, we stayed market leader in our core markets but saw good expansion into LatAm where we saw great growth with a number of exciting deals. Also, our award -winning Sportsbook API product had a fantastic year and remained as market leader in 2021," he added.

Talking about the expectations for 2022, he commented: "We have very ambitious sales plans for this year, including a number of challenging KPIs that we feel confident in achieving. I plan to grow our capabilities by expanding the current Armenia-based sales team and also continue the increase our Internationally- based sales teams."

He then said: "This year we will also continue to improve our cooperation with other departments, in order to expand sales and develop deeper understanding of different markets and how the interdependencies with other departments can make Digitain stronger on a global level."

"As you would expect, we have already agreed a comprehensive trade show schedule to allow us to get out and meet partners personally, on some occasions for the first time. As ever, Digitain will focus on introducing and developing more high level, high value partnerships."

Finally, when asked about the new products, Westbury anticipated: "We have a very ambitious product development strategy – and I’m most excited by the plans for the continued improvement of our own proprietary sportsbook this year. As well as that, we have some big product launches coming soon, including a new payment gateway and our own in-house developed, exciting Live Dealer product."

"We also have a great new marketing tool launching in 2022. Our new CRM system, using cutting edge AI technology, will enable our partners to provide sophisticated and personalized communications to their customers, improving retention and also player engagement. Overall, we are equally excited about 2022 and look forward to an even more successful year than 2021," he concluded.

Categoría:Exclusive

Tags: Sin tags

País: United Kingdom

Event

GAT EXPO CARTAGENA 2025

28 de April 2025

Air Dice na GAT Expo Cartagena: novidades, expansão na América Latina e novas alianças

(Cartagena, Exclusivo SoloAzar).- Rocio Moitino, diretora de vendas da Air Dice, descreveu sua experiência na GAT Expo Cartagena, onde a empresa exibiu sua série Nord Legends com resultados positivos de clientes e operadores. Ela também destacou oportunidades concretas de expansão nos mercados de jogos do Brasil, Colômbia e Peru.

A IGC se destaca no mercado colombiano: Produção dobrada e inovação do cassino TREBEL na GAT Expo 2025

(Cartagena, Exclusivo SoloAzar).- Em uma entrevista concedida a SoloAzar, o Gerente Comercial da IGC para a Colômbia, Milton Arenas, descreveu a experiência da empresa na GAT Expo Cartagena 2025 e sua atividade nesse país, onde a empresa está em processo de certificação de uma de suas mais recentes inovações: TREBEL, um sistema de gerenciamento e administração para cassinos.

Payphone e sua primeira experiência na GAT Expo Cartagena: Expansão e conexões são fundamentais para o futuro

(Cartagena, Exclusivo SoloAzar).- Paola Murillo, Gerente de Desenvolvimento de Negócios da Payphone, conversou com SoloAzar sobre a experiência da empresa na GAT Expo Cartagena. A empresa pretende interagir com as autoridades regulatórias para impulsionar sua expansão na América Latina e no Caribe. Como a empresa planeja ter mais presença nesses mercados estratégicos? Leia mais nas perguntas e respostas a seguir.

SUSCRIBIRSE

Para suscribirse a nuestro newsletter, complete sus datos

Reciba todo el contenido más reciente en su correo electrónico varias veces al mes.

PODCAST