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Analysis

Land Vegas: Betting inside the Metaverse: Moving towards the Ultra-experience

Friday 03 de November 2023 / 12:00

2 minutos de lectura

(Delaware).- In previous articles we mentioned that the mix between new virtual worlds (Metaverses) and Igaming invited us to re-think our ways of understanding the game world and its variants.

Land Vegas: Betting inside the Metaverse: Moving towards the Ultra-experience

Opening new Paradigms

In previous articles we mentioned that the mix between new virtual worlds (Metaverses) and Igaming invited us to re-think our ways of understanding the game world and its variants.

Mainly because this is not just a “technological” issue, but fundamentally anthropological. And this even opens the commercial perspective, or at least projects it since we are not in this “business” to sell toys, we must move towards the delivery of experiences and go, even beyond these: Ultra-experiences.

Ultra-experiences in the VR-Gambling Universe.

I will pause a little at this point.

By Ultra-experiences I refer to the generation of self-exploitable and self-development (autopoietic) moments, that is, in this business and under this New Paradigm, we must be able to offer moments that allow people to re-create and re-design what they need to feel, and move from “expert design of moments” to “open design of unique moments for each player”

Under this new perspective, the recreational experiences we offer must be customizable. Both aesthetically (how they look), and playability (how they live). It is no longer just expecting players to gamble, but in addition to that, to live with us and be inhabitants of our brand: prosumers of our virtual environments.

By uniting Metaverse, VR, Igaming under an Ultra-experience perspective, the industry will be able to grow and take the next leap. A leap that is only possible by taking virtual worlds towards the co-design of sensations between designers and players.

In short, a Metaverse beyond the Metaverse.

Will you take the first step with us?

By Guillermo Sepúlveda

Categoría:Analysis

Tags: online gaming, Casino Online, Land Vegas,

País: United States

Región: North America

Event

GAT EXPO CARTAGENA 2025

28 de April 2025

26th edition of GAT Expo Cartagena closed with great success

(Cartagena de Indias).- The most important fair for the gaming, entertainment, technology and Esports industry in Latin America ended with an excellent commercial balance and testimonials of satisfaction from suppliers and operators, local and international authorities, associations and the main trade unions in the region.

Friday 02 May 2025 / 12:00

Colombian Olympic Committee, GAT Expo, and Colombian Official Esports Announce Historic Partnership to Promote Esports as an Olympic Discipline in Colombia

(Cartagena) - The Colombian Olympic Committee (COC) and GAT Esports have sealed a strategic partnership to promote esports as part of the country's professional sports ecosystem. The announcement was made at a formal ceremony held at the gaming industry products and services exhibition hall, attended by Marco Emilio Hincapié, President of Coljuegos, COC executives, José Aníbal Aguirre, CEO of GAT Esports, media, and special guests.

Wednesday 30 Apr 2025 / 12:00

GAT Expo 2025: Novelties, technology, innovation, and high-level networking in the magical city of Cartagena

(Cartagena, SoloAzar Exclusive).- Today concludes GAT Expo Cartagena 2025, which has taken place this week with the presence of 23 countries and more than 70 international brands in the historic city of Cartagena de Indias, with its cobblestone streets, flower-filled balconies, and centuries-old walls.

Wednesday 30 Apr 2025 / 12:00

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