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ALEA: growth and adaptation in the Brazilian iGaming market

Tuesday 19 de March 2024 / 12:00

2 minutos de lectura

(Rio de Janeiro, SoloAzar Exclusive). - Lucas Lebleu, Senior Director of Business Development at Alea, was interviewed by SoloAzar during the SBC Summit Rio 2024 that took place from March 5th to 7th in Rio de Janeiro. Lucas shared details about the company's performance at the event, and reflected on the future of iGaming in the region, among other key topics.

ALEA: growth and adaptation in the Brazilian iGaming market

Lucas Lebleu, Senior Director of Business Development in ALEA, was present at the SBC Summit Rio 2024, that took place from March 5 to 8 at . ALEA is a casino games aggregator focused on technology and reliability of their API. 

Lucas explained how they are adapting to the local Brazilian regulations: “We bring quality, working closely with our partners, but also adding local content to fulfill the Brazilian players appetite”.   

Related to the firm´s expansion into the Brazilian market, the Senior Director of Business Development commented: “We have been expanding fast over the last year, having added more content for our clients, but also by proving to them that we can adapt fast to their needs keeping the highest standards at all times”. +

One of the most relevant aspects of the event, was to strengthen their collaboration with their friends and clients of the region. Also, Lucas mentioned that “some new big opportunities with strong local operators and also with platform and content providers emerged as real opportunities for collaboration among other companies present at the event.” 

When asked about his point of view on the future of iGaming in the Brazilian market and in Latin America, Mr. Lucas Lebleu reflected the following: “the markets is hot, young and evolving fast. There are loads of opportunities tk grow but also to do things better. 

We come also from an operator background since founded 12 years ago; I personally come with 27 years of experience having operated in LatAm, Europe and Easter Europe.

This backgroud gives us the knowledge and contacts to help and assist our partners to grow the best way possible without been a competitor to them as we dont operate and we dont have a platform”. 

Finally, Lucas Lebleu, commented about the next events they are planning to attend during the next three months: GM News in Sotogrande, Spain, eGR Power50 in Marbella, Spain and BIS Sao Paulo, in Brazil in April; Fijma, Madrid in Spain and Aff Papa Málaga, also in Spain in May; and PGS Perú in June.


Tags: alea, SBC Summit Rio,

País: Brazil

Región: South America


PGS, Perú Gaming Show 2024

12 de June 2024

Emotional tribute to Manuel San Román Benavente at PGS 2024

(Lima, SoloAzar Exclusive).-During PGS 2024, a moving posthumous tribute was carried out to the engineer Manuel San Román Benavente who died at the age of 74 and was General Director of the Casino of games and slot machines of the Ministry of Foreign Trade and Tourism of the Peru.

Friday 12 Jul 2024 / 12:00

GLI Perspectives on Gambling Regulation in Latin America

(Lima, SoloAzar Exclusive).- In an exclusive interview with SoloAzar, Georges Didier of Gaming Laboratories International (GLI), offers his perspectives on the evolution of gaming regulation in Latin America and the crucial role of GLI in this dynamic landscape.

Friday 12 Jul 2024 / 12:00

Implementation of robust identity verification systems by 2024 expected

(Lima, Exclusive SoloAzar) - During the conference "Knowing your players, AI, and fradue" at the Peru Gaming Show, Samer Atassi, Vicepresident for Latam at Jumio, addressed the growing concern about online gambling security and highlighted the importance of knowing your players to prevent fraud and protect minors.

Thursday 11 Jul 2024 / 12:00


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