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Events

BYA Group presented its new product models at FAJDA

Tuesday 16 de April 2019 / 12:50

2 minutos de lectura

(Colombia, Exclusive SoloAzar).- During recent FADJA show, Ana Isabel Baez, Legal Representative in Colombia for BYA Group, talked to SoloAzar about the participation of the company at the event, where it showcased new products for the Colombian market. "We have already opened an office here and it also gives us more presence in the country," he affirmed.

BYA Group presented its new product models at FAJDA

"We are introducing new seats for live gaming; there are two new sofas for sportsbook and a new model with upholstery behind, with different designs, and several other models that we have already sold in Colombia, so the customer can appreciate them and watch the colors that are trend here in Colombia. In this country they like colors such as golden, coffee, red, and each country has its trend of colors," commented Ana Isabel.


When consulted about the performance of the company at the show, she commented: "This exhibition has been improving, a lot of people have come, we have met a lot of potential customers, and considering that we have already opened the office here, it also gives us more presence in Colombia".


After that, she analyzed the participation of BYA Group on the Colombian market: "Our products are very good and we feel that we can continue selling here in Colombia, where we have competitive prices, too."


Finally, she anticipated the following steps of the firm: "For the rest of the year, we expect to sell a lot in this country, and we will also participate in other exhibitions such as in Peru and Las Vegas."


Categoría:Events

Tags: BYA GROUP,

País: Colombia

Event

ICE Barcelona 2026

19 de January 2026

Nadia Popova from EGT on ICE Barcelona 2026:"The new concept of our stand made a strong impression on visitors"

(Barcelona, SoloAzar Exclusive).- In this post-event interview from Barcelona, Nadia Popova, EGT’s Chief Revenue Officer and VP Sales & Marketing shares insights on the company’s standout presence, its “All eyes on us” stand concept, key product highlights, and the strategic partnerships forged at ICE Barcelona 2026.

Friday 20 Feb 2026 / 12:00

Luz Beatriz Jaramillo Serna of 21Viral: “Our presence at ICE Barcelona 2026 was exceptionally positive”

(Barcelona, SoloAzar Exclusive).- Following her participation at ICE Barcelona 2026, Luz Beatriz Jaramillo Serna, Head of Business Development, Marketing and Sales for Latin America at 21Viral, analyzes the commercial impact of the event, the trends set to shape the industry’s direction, and the company’s strategic priorities to consolidate growth across the region and new regulated markets.

Monday 16 Feb 2026 / 12:00

Toni Karapetrov from Habanero on ICE Barcelona 2026: Regulated Growth, Localization and Strategic Expansion Drive 2026 iGaming Strategy

(Barcelona, Exclusive SoloAzar).- In this interview, Toni Karapetrov, Head of Corporate Communications at Habanero, shares insights from ICE Barcelona 2026, highlighting premium content innovation, high-level industry engagement, key iGaming trends such as localization and gamification, and the company’s strategic focus on regulated market expansion and sustainable growth in 2026.

Friday 13 Feb 2026 / 12:00

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