THURSDAY, SEPTEMBER 5

ACADEMY
Time: 09:00 - 12:30 / 14:00 - 17:00 (GMT- 5)
Place: Esmeralda Hall

INSTALLATION

Time: 09:00 - 09:30

● Installation remarks: José Aníbal Aguirre, CEO Gaming & Technology Expo - Director GAT Esports.
● Greeting Ciro Solano Hurtado, President of the Colombian Olympic Committee.
● Jorge Mario Karam Rozo, Vice-Rector of Research at the University Corporation of Catalonia.
● Greeting Ernesto Lucena Barrero, Former Minister of Sports of Colombia.
● Greeting Mauricio Parodi, Representative to the Chamber, Congress of the Republic of Colombia.

TRADITIONAL SPORTS AND THE ARRIVAL OF ESPORTS
Time: 9:30 - 9:45
Speaker: Mauricio Parodi, Representative to the Chamber, Congress of the Republic of Colombia.

CREATIVE LEADERSHIP IN ESPORTS
Time: 9:45- 10:00
Speaker: Ernesto Lucena Barrero, Former Minister of Sports, Former Delegate for the Protection of the Right to Sports of the Ombudsman's Office.

ADVERTISING AGENCIES AND ESPORTS AS NEW MARKET NICHES
Time: 10:00 - 10:15
Speaker: Angel Beccassino, Publicist and political scientist.

GLOBAL ESPORTS GROWTH FIGURES
Time: 10:15 -10:30
Speaker: Paulo Felipe Vivas, Human Contract.

PANEL ESPORTS IN HIGHER EDUCATION
Time: 10:30 - 11:00
Moderator: Guillermo Velásquez, U. Cataluña
Panelists: Jorge Jaramillo Military University, Natali Arenales Vivas National School of Sport, Jorge Mario Karam U. Cataluña, Ricardo Cocoma, Rector U. Cataluña.

COFFEE BREAK AM
Time: 11:00 - 11:15

ESPORTS, A SPORT TODAY IN COLOMBIA?

Time: 11:15 - 11:30
Speakers: Daniela Cañizares and José Alejandro Sierra, Lawyers Brigard Urrutia, Sports and Gaming Area.

PANEL ESPORTS AS AN OLYMPIC SPORT
Time: 11:30 - 12:05
Moderator: Jorge Karam, Vice-Rector for Research at the University Corporation of Catalonia.
Panelists: Francisco Cañón, advisor to the Ministry of Sport, Daniela Cañizares and José Alejandro Sierra, lawyers, Brigard Urrutia, Delegate of the Colombian Olympic Committee.

PANEL SUCCESS STORIES IN MARKETING THROUGH ESPORTS
Time: 12:05 - 12:30
Moderator: José Luis Plata-ACE, Esports Clubs Association - CEO Contra Esports.
Panelists: Pablo Willis, Creative Director Bon Bon Bum / Martin Acosta, Monster Ambassador Team Monster Energy / Eder Cardozo, CEO Scrub Division.

LUNCH TIME
Time: 12:30 - 14:00

THE ESPORTS REVOLUTION: EDUCATION, TECHNOLOGY AND SOCIETY
Time: 14:00 - 14:20
Speaker: Jorge Mario Karam, Vice-Rector for Research, Corporación Universitaria de Cataluña.

CONFERENCE ON BETTING AND ESPORTS
Time: 14:20 - 14:35
Speaker: Daniel Arias, Director of Online Operations at Betplay.

MOBADOO VIRTUAL GAME / AI BATTLEFRONT
Time: 14:35 - 14:50
Intro: José Aníbal Aguirre, CEO GAT
Speakers: Jeyleen Blanco and Nathalie Barreto, Mobadoo

PANEL ON VIDEO GAME DEVELOPMENT IN COLOMBIA
Time: 14:50 - 15:05
Moderator: Hugo Ureña, Atomic Studio

Panelists: Andrés Rodríguez, Ashara Studios
Sebastián Suárez, Juan Esteban Vega, Johan Gildardo Peña, MilkyShake Studios

FRANCE AND THE ESPORTS REVOLUTION
Time: 15:05 - 15:25
Speaker: Philippe Boland, International Speaker, UxTIC Coordinator, Co-founder of Token Partners.

COFFEE BREAK Time: 15:25 - 15:40

MINDFULNESS FOR ESPORTS
Time: 15:40 - 15:50
Speaker: Camilo Castillo, psychologist Expert in Simracing and Mindfulness

PANEL / BETTING ON FEMALE GAMING IS WINNING
Time. 15:50 -16:00
Moderator: Nathalie Barreto

AQUELARRE Female Video Game Community

THE POWER OF GAMIFICATION
Time. 16:00 - 16:10
Juan Carlos Cuervo, Gamified Universe

HOW TO MONETIZE THE VIDEO GAME INDUSTRY
Time: 16:10 -16:25
Ricardo Velasco, 8BitRichy

PANEL GAMING MARKETING B2C INFLUENCERS & STREAMERS
Time: 16:25 - 16:40
Víctor Arias, Vice President of LatAm Operations at Arrise Powering Pragmatic Play
José Aníbal Aguirre, CEO GAT.
Álvaro "El Tigre" Córdoba, Win Sports.

PANEL SPORTS JOURNALISM IN ESPORTS
Time: 16:40 - 17:10
Panelists: Javier Fernández, Sports Journalist
Héctor Palau, RCN Antena 2
José Agustín Martínez, RCN Antena 2
Ricardo Soler, Blu Radio
Lisandro Rengifo, EL TIEMPO
Diana Rincón, Sports Journalist
John Reyes, Caracol TV/ Deportes
Álvaro "El Tigre" Córdoba, Win Sports.

CLOSING ACADEMIC DAY

Time: 17:00

Presented and conducted by: Natalia Moreno, Senior Advisor GAT Esports.

Note: Agenda subject to change.