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Events

GAT Expo Mexico 2025: CDMX becomes the Latin American epicenter of gambling and betting

Wednesday 27 de August 2025 / 12:00

2 minutos de lectura

(Mexico City, SoloAzar Exclusive).- GAT Expo México is being held today and tomorrow, bringing together industry leaders, operators, suppliers, and regulators to encourage strategic dialogue, drive technological innovation, and strengthen Mexico’s position as a regional hub for the entertainment and gaming industry in Latin America. In this article, we share key highlights from the agenda and the main activities taking place during the event.

GAT Expo Mexico 2025: CDMX becomes the Latin American epicenter of gambling and betting

The EXPO Santa Fe Convention Center —located in the financial heart of the capital— will be the setting for a trade show that promises to boost the growth of regulated gambling in all its modalities: from physical casinos and online platforms, to sports matches and raffles.

This will be the second edition of GAT Events in Mexico, following the successful debut of GAT Caribe Cancún in November 2024, held in alliance with AIEJA.

Wednesday August 27

Registration
Time: 8:00 – 9:30 (GMT -6)
Room A1 + A2, Expo Santa Fe

GAT CDMX Academy protocol installation
Time: 9:30 – 9:45 (GMT -6)
Place: Salón A1 + A2, Expo Santa Fe

Conferences and panels GAT CDMX Academy
Time: 9:45 – 15:00 (GMT -6)
Place: Salón A1 + A2, Expo Santa Fe

AIEJA Assembly (Solo members and guests)
Time: 17:00 – 19:00 (GMT -6)
Place: Salón A1 + A2, Expo Santa Fe

NETWORKING
Opening Reception (Limited cups)
Time: 20:00 – 22:00 (GMT -6) Place: Casino Big Bola Santa Fe

AGENDA FOR TODAY

ACADEMY INSTALLATION

9:15 – 9:45

Fadlala Akabani, Undersecretary of Government of the CDMX.

Marco Emilio Hincapié, President Coljuegos Colombia.

Miguel Ángel Ochoa, President AIEJA.

Óscar Paredes Arroyo, President of the AIEJA Board of Directors.

Felipe Vallejo, Asociación Fintech México-CEO Bitso México.

José Aníbal Aguirre, CEO GAT EXPO.

PRESENT AND FUTURE OF THE MEXICAN GAMING MARKET

9:45- 10:25

Moderator: Karen Sierra Hughes, Vice-president of GLI Latinoamérica, Caribe y España.

Panelists:

Fadlala Akabani, Undersecretary of Government of the CDMX. (To be confirmed)

Alfredo Lazcano, Lazcano Sámano S.C.

David Sides, Logrand Entertainment Group, General Director

MEXICO GAMES AND DRAWS - LAW UPDATE

10:25-11:05

Moderator: Rosa Ochoa, Director SCCG Management LATAM.

Panelists:

Oscar Paredes Arroyo, President of the AIEJA Board of Directors.

Carlos Portilla, PR&A.

Coffee break

11:05-11:20.

IMPORT OF MACHINES, DISTRIBUTION AND SALES IN MEXICO

11:20-12:10.

Moderator: José Luis Álvarez, PR&A.

Panelists:

Iraid Rosales, Country Manager Amusnet Mexico.

Enrique Manjarrez, Novomatic Mexico

Luis Casamayor, General Director FBM Mexico

Alonso Ramírez, Lawyer Consulting

Gerardo De La Torre, Mexico Customs Assessor

AFFILIATE MARKETING HOW TO TRULY IN 2026? STRATEGIES TO CAPTURE THE ATTENTION OF BETTORS IN FOOTBALL

12:10-12:30

Joaquín Gago, CEO Betandeal

THE LATEST IN INNOVATION: ONLINE PLAY, IGAMING AND SPORTS GAMES

12:30-13:05.

Moderator: Víctor Arias, VP Latinoamérica Arrise powering Pragmatic Play.

Germán Sarmiento, Country Manager Betcris Mexico.

Luis Caro, Country Manager Luckia Mexico.

Enrique Romero, Online Director Golden Lion.

Eduardo Villegas, Director Playdoit.

Jorge Rojas, CEO Prometeo IT.

REGULATORY EXPERIENCES IN SOUTH AMERICA: FIGHTING ILLEGAL GAMING

13:05-13:45

Moderator: Miguel Ángel Ochoa, President AIEJA.

Marco Emilio Hincapié, President Coljuegos, Colombia.

Luis Gama, Gaming Consultores, former National Director of Loterías and Quinielas, Uruguay.

Javier Balbuena, Gaming Consultores, former President of CONAJZAR, Paraguay.

José Casapía, SONAJA, Institutional Relations Manager, NOVOMATIC Perú

PAYMENTS, CUENTS AND CREDITS IN THE GAMING INDUSTRY

13:45- 14:05

Alex Herrera, KLU Commercial Director

Alan Parra, Director AIEJA Online

Alberto Djemal, CEO Klu Tech

Fabián Ferrari, Former CEO Getnet Santander

OKRS APPLIED TO THE WINNING AND CHANCE GAMES SECTOR

14:05-14:25

Daniel Arias, Director Amusnet Colombia, Central America & The Caribbean.

LATIN AMERICA SUMMIT: GAMING ASSOCIATIONS

14:25-15:00

Moderator: Evert Montero, President FECOLJUEGOS.

Panelists:

Miguel Ángel Ochoa, President AIEJA.

Lorena Rojas, President APOJA.

Fernando Calderón, President SONAJA

Elizabeth Maya, President CORNAZAR.

Javier Milián, President CIBELAE.

David Moniz, President ADCJ.

15:00 CLOSING ACADEMIC JOURNEY

Categoría:Events

Tags: GAT EXPO Gaming & Technology,

País: Mexico

Región: North America

Event

ICE Barcelona 2026

19 de January 2026

R. Franco Digital reinforced its technological leadership at ICE Barcelona 2026 with IRIS Open Omnichannel Platform

(Madrid).- The Spanish iGaming provider advances its omnichannel strategy, highlights regulatory readiness, and showcases new casino titles at the industry’s leading event.

Friday 30 Jan 2026 / 12:00

“The 2026 World Cup Is Forcing a Rethink of How Betting Brands Advertise”- Rodrigo Cambiaghi, Sportradar

(Barcelona, SoloAzar Exclusive).- During ICE Barcelona 2026, where industry leaders gathered to discuss the future of gaming and sports betting, Rodrigo Cambiaghi, Senior Sales Executive for Digital Advertising at Sportradar, shared his perspective on how the 2026 FIFA World Cup is reshaping advertising strategies. In this interview, he explains why real-time data, automation and regulatory alignment are replacing mass exposure, and how major tournaments are accelerating a shift toward more precise, accountable and performance-driven sports advertising.

Friday 30 Jan 2026 / 12:00

Amusnet Marks a Decade of Growth with a High-Impact Presence at ICE Barcelona 2026

(Sofia).- The company combined a landmark anniversary celebration with product innovation, strategic partnerships, and strong business momentum at the industry’s leading event.

Friday 30 Jan 2026 / 12:00

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