Optima Group Presenting Loyalty Games at ICE
2 minutos de lectura
(Spain).- OPTIMA GROUP brings yet another innovative product to ICE London: Loyalty Games, bringing the Casual Games experience into the iGaming industry.”
Working with OPTIMA’s spin-off Warbler Gaming, an experienced team from the mobile and console gaming industry, using the flagship MGS technology, they developed Loyalty Games to gamify customer experience and increase user retention for their partners.
These Loyalty Games are Casual Games using a slot-based approach and skill games mechanics to create the perfect mix of luck and skill.
While user acquisition for the iGaming industry is already flooded with a price fight for registration bonuses and affiliates, Warbler Gaming also provides clients with the ability to engage existing users maximising activity and boosting customer retention through Loyalty Gamification, where customers exchange in-game achievements for points and promotions.
By customising games and segmenting users, operators can create gaming events, establish habits to increase customer spending and add an extra layer of value to their core business.
Warbler Gaming is building its very own gaming platform with a unique currency on their pursuit to disrupt and accelerate the creation of the Casual Slot Games. All this together aims to renovate the audience targeting young adults by gamifying the slot scene and creating the “Gamebling” Industry.
Are you curious about how this looks? See you at ICE London 2019 at OPTIMA Stand N2-310!
Categoría:Events
Tags: OPTIMA, OptimaMGS ,
País: Spain
Event
SiGMA Central Europe
03 de November 2025
Amusnet Showcases Multichannel Strength at SiGMA Central Europe 2025
(Rome, SoloAzar Exclusive).- At SiGMA Central Europe 2025, Amusnet reaffirmed its position as a leading multichannel supplier. Polina Nedyalkova, Director of Amusnet Italy, highlighted the company’s comprehensive portfolio spanning Online casino, Live casino, and Land-based solutions, while underlining Italy’s strategic importance for the group.
Tuesday 18 Nov 2025 / 12:00
Dual Brand Strategy: Amatic Classics and Wildcat Innovation Impress at SiGMA Central Europe
(Rome, SoloAzar Exclusive).- Riccardo Cavallaro, Amatic Online Project Manager, granted an interview to SoloAzar about the recent participation at SIGMA Central Europe. Amatic Online and Wildcat Gaming took center stage, showcasing a powerful mix of trusted classics and bold new releases. He described how both brands resonate strongly with operators and together deliver a complementary, future‑ready portfolio.
Monday 17 Nov 2025 / 12:00
SiGMA Central Europe Awards EGT Digital the Title of Fastest Growing Aggregator 2025
(Sofia).- EGT Digital has been awarded the “Fastest Growing Aggregator 2025” title at this year’s SiGMA Central Europe exhibition in Rome.
Monday 17 Nov 2025 / 12:00
SUSCRIBIRSE
Para suscribirse a nuestro newsletter, complete sus datos
Reciba todo el contenido más reciente en su correo electrónico varias veces al mes.