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Events

Perú Gaming Show 2024

Thursday 18 de January 2024 / 12:00

2 minutos de lectura

(Lima).- In 2024, PGS is scheduled for June 12th and 13th in Lima, Perú. The exhibition center will open its doors to offer, as usual, the best environment for business networking, conferences and entertainment. In addition, Peru offers tourism, culture and the best gastronomy in the world.

Perú Gaming Show 2024

At the end of the year 2023, AFFILIATED MARKETIG GROUP SAC - AMG SAC, the organiser of the international PGS fair, makes a brief evaluation of what has been happening in the region.

2023 was characterised, above all, by the eagerness to formalise and regulate the verticals that exist in the gaming industry. In this line, sports betting and online games took special interest, in Peru, where the law already existed, the executive and congress approved the regulation to leave the market fully regulated, following in the footsteps of Colombia, where the regulation for land based games, sports betting and online games exist.

In Argentina, which has regulation by state or province, continued to make progress, in December 2023 in the province of Santa Fe, the project of law for gambling and online sports betting was approved.

In Brazil, the law regulating the online sports betting and gambling market was approved in December 2023, and in Chile, the project to regulate the online sector was also approved.

In Uruguay and Paraguay, debates are underway in the corresponding bodies and everything suggests that they will have a favourable outcome towards regulation.

In short, throughout Latam, states are very concerned about formalising and regulating the gambling sector to guarantee legality, transparency and responsible gambling.

At the PGS 2024 conferences, these issues will be addressed as a priority.

In this context, we must highlight the result of the PGS 2023 that took place on 14 and 15 June, in this call participated more than 70 brands between exhibitors with stands and those who used sponsorships to not fail to have a presence in the most expected and important trade fair event in the region.

The number of visitors from all over the world, far exceeded the attendance of past editions, no one wanted to miss PGS 2023 and be part of the excellence with nourished offers of products and services of last generation.  

For the year 2024, PGS is scheduled for the 12th  and 13th of June, in Lima, Perú.

The panel entitled "Localised Marketing Approaches" will feature industry experts Pedro Melo (Commercial Director, Clube Atletico Mineiro), Vanda Silvia (Corporate Director, Clever Advertising), Ernest Bowes (Brazil Content Director, BlueWindow), Marco Pequeno (CEO, iGaming360) and moderator Thomas Carvalhaes (Managing Director, Vai de Bob). Together, they will examine the plethora of localised marketing strategies that global operators can employ to reach differentiated audiences while maintaining a cohesive brand identity.

We look forward to seeing you at the most awaited Latam trade show.

Categoría:Events

Tags: Peru Gaming Show,

País: Peru

Región: South America

Event

PGS, Perú Gaming Show 2024

12 de June 2024

Gambling regulation in Peru: evolution towards stability and legal certainty

(Lima, Exclusive SoloAzar) - From the repeal of the 20% tax by the Constitutional Court to the implementation of the Reorganisation and Formalisation Law, the regulation of gambling in Peru has undergone multiple changes. In this article, SoloAzar summarises the presentation by Dr. Constante Traverso, lawyer and head of APEJA, during the PGS, who underlines the need for a stable and fair public policy.

Wednesday 19 Jun 2024 / 12:00

Win Systems concludes a successful participation in Peru Gaming Show 2024

(Barcelona).- Win Systems, a leading technology provider for the gaming and entertainment industry, celebrates a successful participation in the recent edition of the Peru Gaming Show (PGS), which took place on June 12th and 13th at the Jockey Convention Center in Lima, Peru. The event was a perfect platform to showcase the company’s innovative solutions and cutting-edge products, specifically designed for the Peruvian market.

Wednesday 19 Jun 2024 / 12:00

The impact of AI on marketing campaigns, a featured topic at PGS 2024 conferences

(Lima, SoloAzar Exclusive).- Rony Vexelman, Marketing Manager of Optimove, presented the conference “Maximizing AI, the evolution of roles in iGaming”, within PGS event, held last week in Peru. From SoloAzar we share the highlights of the talk that shows how AI impacts online gaming and sports betting marketing campaigns.

Tuesday 18 Jun 2024 / 12:00

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