SBC Latin America is being held this week in Miami

The event will bring together the leadership teams and product specialists from retail and online operators in markets including Argentina, Brazil, Colombia, Chile, Costa Rica, Mexico, Peru, Puerto Rico, Dominican Republic, Uruguay and many others to share information about best practice, launching in new territories, localized marketing strategies, and the latest technology.

Today, from 19:00 - 01:00, the Official Opening Pre-Registration Party will take place at the Seminole Hard Rock Hotel & Casino - Hollywood, Florida.

Trade Show Day 1

Tomorrow, the Trade Show floor has 70+ of the leading suppliers for the Latin American sports betting and iGaming industry. Sports data, payment solutions, virtual sports, gaming platforms, affiliate marketing, casino games and much much will be on display.

Conference agenda: These are some of the talks to be held this week:

Nov 1:

10-10.30: Beyond betting: the industry as part of the world economy

The gaming and betting sector in Latin America is, at times, focussed inwards. However, it forms an inseparable part of the world economy, bringing benefits to countries and communities and seeing itself affected by the same political and financial changes that affect the rest of the world. This panel aims to put the industry in a new light, placing it in the tapestry of the world economy and identifying where the sector can bring more value to communities.

Speaker: Julio César Tamayo, Presidente, WPlay

Moderator: Dr Evert Montero Cárdenas, Presidente Fecoljuegos

11-11.45: LatAm Leaders: a new crucible for innovation in gaming and sports betting

11:45 - 12:30: Cross-border collaboration: regulatory re-alignment across Latin America's gaming markets

13:30 - 14:15: Bridging land-based with online - the Omnichannel Model