Regulatory landscape for the games of chance in the US

Robalino affirmed that the regulatory landscape for games of chance in the U.S. is rapidly evolving, with states adopting diverse approaches to legalization and oversight. “This creates both opportunities and complexities for industry stakeholders. SBC Summit Americas serves as a pivotal forum for addressing these developments, bringing together regulators, operators, and experts to share insights and strategies,” he said.

SBC Summit Americas ensures regional discussions for the sector
When asked about the role that SBC Summit Americas plays in fostering discussions around these changes, he answered the following: “The conference features dedicated tracks for both North America and Latin America, ensuring region-specific discussions. For instance, the "Player Protection Symposium" focuses on safeguarding players in an expanding market. Additionally, sessions like "Consumer Rights x Betting Websites" delve into regulatory expectations concerning transparency, responsible gaming, dispute resolution, and data protection.”

He then adds: “By facilitating such targeted discussions, SBC Summit Americas plays a crucial role in shaping a more cohesive and sustainable regulatory environment across the Americas.”

Organization’s key goals for SBC Summit Americas 2025

“This inaugural edition of SBC Summit Americas is all about connecting worlds through gaming, and we truly mean it. Our goal is to create the first and only event that unites the North and Latin American gaming industries on a scale never seen before. It’s more than just a summit; it’s a powerful convergence of cultures, perspectives, and opportunities across the entire Western Hemisphere.

“By bringing together key stakeholders from two of the most dynamic regions in global gaming, we aim to spark cross-regional partnerships, knowledge sharing, and commercial growth. Through dedicated content tracks, tailored networking meetups, and strategic matchmaking powered by the SBC Connect app, the summit is built to foster real collaboration.

“Whether it’s through high-level conference content or unforgettable moments like the opening night party at The Wharf and The INFINITY Florida closing party with the legendary Steve Aoki, everything we’ve planned supports one clear mission: to break silos, build bridges, and connect worlds — all through the shared language of gaming,” he said.

Conference agenda: Highlights, speakers and panels

When speaking about the agenda and the topics chosen to address current industry challenges, Robalino stated: “The agenda is packed with relevant and timely content, carefully curated in response to direct feedback from our community of partners and attendees. This year, some of the standout themes include the expansion of sports betting, the rise of social casinos, and the growing role of affiliate marketing.

We’ve included dedicated stages for North America and LATAM, ensuring region-specific discussions that address unique regulatory and commercial environments. Panels like “The Future of Fantasy Sports Betting,” “Broadcasting Meets Betting,” and “M&A and Market Consolidation” reflect ongoing shifts in the industry. Meanwhile, topics like responsible gaming and compliance are front and center through dedicated sessions like the Player Protection Symposium.”

In terms of speakers, he pointed: “We’re bringing in some of the most influential voices in the industry from regulatory leaders and operators to marketing experts and payment innovators.”

SBC Summit Americas: A bridge between the U.S. and LATAM markets

We then asked Robalino about opportunities and challenges for operators and stakeholders in the Latam region. “Latin America is an exciting, rapidly growing market, with immense opportunities for operators, suppliers, and investors. However, there are challenges as well, including regulatory fragmentation, cultural nuances, and a diverse market landscape. Despite these complexities, we are seeing a clear shift towards consolidation in the region, with M&A activity picking up momentum as larger players look to expand and strengthen their presence across both regions,” Robalino commented.

“SBC Summit Americas is perfectly positioned to address these dynamics, providing a platform where industry leaders from both North and Latin America can come together to explore and seize these M&A opportunities. The summit will feature sessions focused on market consolidation, the integration of new technologies, and strategies for navigating regulatory frameworks across borders.

“The event acts as a bridge between the U.S. and LATAM markets by creating spaces for dialogue, partnership, and shared growth. With dedicated conference tracks for both regions, attendees can gain deep insights into each market’s unique challenges, while also identifying common ground that opens up exciting business opportunities. This is a pivotal moment for the industry, and SBC Summit Americas will be at the heart of it, fostering collaboration and momentum between these two powerful gaming regions.

Emerging technologies

“Emerging technologies like AI and blockchain are rapidly transforming the gaming industry, and SBC Summit Americas is diving deep into these innovations. We have dedicated sessions and panels that explore the real-world applications of these technologies and their impact on the future of gaming.

“For example, the session titled "AI: Changing the Face of Online Gaming" will explore how artificial intelligence is being leveraged to enhance player personalization, improve fraud detection, and optimize game operations. We’ll also see discussions on "Blockchain and Gaming: The Next Big Opportunity", where experts will delve into how blockchain is revolutionizing payments, player rewards, and transparency in gaming ecosystems.

“These sessions, alongside other cutting-edge content, will provide attendees with invaluable insights on how to integrate these technologies effectively, stay ahead of the curve, and leverage them for operational success. SBC Summit Americas is the perfect place for industry professionals to learn, discuss, and explore the potential of AI and blockchain in gaming, Robalino concludes.

Relive BiS SiGMA Americas with SoloAzar's coverage on social media and our exclusive interviews.

Follow us on LinkedIn and Instagram to stay informed.