SBC Summit Rio 2024 starts today: Opening New Horizons in the Brazilian Market

In its inaugural edition, SBC Summit Rio brings together key industry executives from regional and international operators, affiliates, suppliers, gaming studios and representatives from regulators, media, sports teams and leagues.

This is the first event in the sector to be held in Brazil after the recent approval of the regulation. It offers a unique opportunity to understand the Brazilian market, establish valuable connections and explore new perspectives.

Registration is open today from 1:00 p.m. - 5:00 p.m. Windsor Convention & Expo Center.

EXHIBITION

The exhibition floor will host more than 70 global and regional exhibiting brands, showcasing the latest innovative games, technologies and services. Among them, Amusnet, Pragmatic Play, BetConstruct, Digitain, GLI, Openbet, Sportradar, etc

AGENDA 

100 industry experts will address key topics related to the nascent Brazilian market. Regulatory strategies, technologies and innovative services will be discussed, while reflecting on regulation in Brazil and future trends.

The broad agenda of the conference includes four dedicated tracks in two stages and covers issues such as leadership, marketing and membership, integrity and compliance and innovation.

First day of conferences (March 6)

The Leadership conferences will be held in Room 1.

Among them, there will be an exclusive presentation by football legend Ze Roberto and current Betsson brand ambassador in the keynote “High Performance Strategy” (from 10.30 to 11.10).

SBC Leaders: Brave new world in Brazil

International operators: How to make headway in Brazil

How to advertise responsibly in a newly regulated market while ensuring compliant long-term growth

The conferences on Marketing and affiliation will take place in Room 2.

Why understanding game APIs is crucial in Brazil where content integration bugs, bonus engine exploits and many other threats are challenging operators

Using and Storing Big Data: Insights to CRM

Localised marketing approaches

Second day of conferences (March 7)

Integrity & Compliance (Conference room 1)

It will begin with a keynote in which Hazenclever Lopes Cançado, president of the Rio de Janeiro State Lottery (LOTERJ), and Iuri Castro, representative of the Brazilian state financial services provider CAIXA, will participate.

The keynote address “Ask Me Anything – Lottery Edition”, moderated by Ludovico Calvi, Honorary President of United Lotteries for Integrity in Sports (ULIS), will offer an interactive format where the live audience will be able to submit their questions about the market Brazilian to the expert speakers.

Innovation (Conference room 2)

AI Revolutionising the Future of Betting Products? and PSPs & Operators - A Collaborative Approach are some of the issues to be treated at the event, in a meeting that promises to be a milestone in the industry.