Stanleybet to be present in SAGSE Buenos Aires

What will you be exhibiting in the next edition of SAGSE Buenos Aires?

Stanleybet will exhibit as a Group its Global retail and online network focusing particularly on the range of products developed by the internal software house, Magellan Robotech, the B2B brand of the Group.

Under this brand, the Company currently develops and trades 3D virtual products, self-service betting systems, retail and online systems (platforms).

At the SAGSE we will present the highly customizable features of Magellan products and how they can be branded and successfully marketed in a retail environment.

As an International bookmaker with 60 years of presence in Europe (1958-2018), Stanleybet Group offers a great expertise in understanding retail environment and in identifying the innovation paths to make the difference in the industry. Thanks to the experience gained, we have been able to approach the market in a different and versatile way, more focused on understanding the real customer needs.

As a bookmaker, for guaranteeing innovation, we questioned ourselves about how to put our customers “at the core” and Magellan Robotech has been the answer.

The products developed internally by our B2B brand are the perfect solution for all the gambling operators that aim to have a provider which is easy to approach, fast in installing the products and capable to customize them. With its bespoke products, Magellan helps the operators to easily offer a USP (unique selling proposition) in a very competitive market.

Why did you choose to participate in this exhibition?

We have chosen to be present at this event because, as a Group, we aim to reach the most important actors in the Gaming sector in South America, and this exhibition is the perfect occasion to show our deep knowledge and experience in the betting and gaming Industry. Moreover, as a B2B Company, we are ready to launch overseas our new bespoke products, fully in-house developed under the Magellan Robotech brand.

What are your expectations for the event?

Our aim as a Company is to approach South America market, particularly Argentina, because we believe that, being B2C and B2B operator, we are able to offer a more complete expertise. The Company gained an international knowledge in entering and succeeding in different markets thanks to the right product strategy and the ability to understand the different markets’ needs.

How do you see the Latin American market?

We find this market extremely interesting because of the cultural affinity with south of Europe countries, for example Italy, where we are very successful.

In addition, our significant experience in Lottery, key product in Argentina, makes the Stanleybet Group a perfect partner to consider for operating in the Latin American market.

In which countries is the Stanleybet Group present today?

As B2B brand, we are currently operating in Croatia, Romania, Nigeria, Italy, Belgium, Denmark, Malta, Cyprus and shortly in the UK.

As B2C the Group operates in Italy, UK, Belgium, Denmark, Cyprus and Germany.

Are you interested in the Latin market? In which countries?

Yes we are. We are currently looking at Argentina, Peru and Colombia, and at Central America, as well.

About Magellan Robotech

Intuition, Inspiration, the charm of Discovery, the desire to change History and the Vision of the World.

Magellan Robotech Ltd was founded in 2014 by the Stanleybet Group, international bookmaker with over 60 years of experience in retail business and in exploring new frontiers in Gaming and Entertainment.

Since its foundation, a team of more than 100 professionals has been dedicated to creating bespoke products and services, customised for the needs of every single client and, furthermore, compatible with the rules set forth by the Gambling Commissions of several Countries. The mission is to improve the productivity and the efficiency of operators and to further enhance the gaming experience for customers, making it increasingly intense and exciting. In June 2018, Magellan Robotech obtained the international certification ISO/IEC 27001, which defines the global requirements for an Information Security Management System (ISMS) and is designed to ensure the selection of adequate and proportionate security controls. The standard also requires periodic checks, thus guaranteeing constant and extreme protection of the certified companies’ customers’ information.

The Company’s range of products, already licensed in several European Union Countries, includes a complete Gaming Platform, compatible with gaming products by all major global providers;V-Sports (3D virtual games including football matches, horse and greyhound racing); Trident  (a full championship with a multi-screen layout, from 1 to 4 screens); V-Numbers (two different types of Lotteries); Apache (a Pre-match and Live betting system for retail market); Midas (a Self-service Betting software for retail market).

Not only products, but also Services complement the offer of Magellan: Helpdesk Service, Sports Trading, and Online Consulting. Outsourcing much of their own business to a specialised brand, such as Magellan Robotech, enables companies to make considerable savings and optimise resources.

A visionary approach and a concrete strategy are the answers for Magellan Robotech.