Noticias de ultima
  • 12.00 SiGMA Central Europe Student Pass Opens Doors to Leading Careers in iGaming
  • 12.00 GAT promotes its upcoming 2025 and 2026 stops in the Caribbean and Latin America
  • 12.00 Sportradar Conducts Match-Fixing Training for Brazilian Authorities at First National Enforcement Summit
  • 12.00 Hard Rock Casino Tejon to open oficially in November 13th
  • 12.00 French Gambling Hits €5.7B as Online Bets Surge, FDJ United Soars
  • 12.00 Debate Grows Over Legalizing Online Gambling in New York Beyond Mobile Sports Betting
  • 12.00 East Timor Cancels Online Gambling Licences Amid Security and Stability Concerns
  • 12.00 Ohio Sports Betting Revenue Hits Record High for August 2025
  • 12.00 Soft2Bet Returns to the Stage at G2E with Award-Nominated MEGA – Motivational Engineering Gaming Application
  • 12.00 ‘The voice of Spain’s gaming community will be at the very heart of ICE Barcelona 2026’ states Clarion Gaming’s Ewa Bakun
Events

´We are working so that the customer that is playing online chooses Enjoy´

Thursday 04 de November 2021 / 08:13

2 minutos de lectura

(Miami, SoloAzar Exclusive).- Marianela Artoni, Product and Innovation Manager at Enjoy, spoke with SoloAzar within the recent SBC Latin America event. There she commented on the activity of the company and the current situation in the sector in Chile, as well as the need for Enjoy to diversify and start operating in the online world, among other topics.

´We are working so that the customer that is playing online chooses Enjoy´

What can you tell us about your participation in SBC Latin America?
We came to try to understand where the online market in Latin America is going, and which are the main players. We are working hard at Enjoy to start diversifying the land-based world that we all know a bit. It is a company that has lived in the land-based world for 45 years. But the online world is coming and one cannot be left behind, so we are working to see how we can, with our same client, share it in the online and physical world. See how the customer who is playing today in the online world plays with Enjoy.

Regulation has to accompany us, in Chile the market is not yet regulated, for locals. As you know, there are a lot of foreign companies that operate in Chile today without paying taxes, therefore, it would be good if it was opened for everyone.

What can you highlight about SBC?
What I highlight is the amount of good people with high positions who want to show their company, to talk about what they are doing, to share their experience. There are companies in the online world that have been working for a long time and sometimes from the outside one may think that they are new companies but no, they are companies that have been in the sector for 10 or 15 years, working hard on sports betting. They have a lot of experience and we are starting on that path, we have a lot to learn from good practices, from other jurisdictions. Many people from countries such as Colombia, Mexico, Uruguay came to the event, so it is a good opportunity to take good practices from jurisdictions where they did things well and we aim to do it well in Chile, too.

We obtained contacts from content providers and platforms, and it was very useful for us to see what products do they have and how are they facing every market.

I imagine that other operators are also trying to enter in the online gaming sector.
I believe that everyone should be entering the online world, but today it is an investment without any legal backing, because since gambling is not regulated, you have to see how far you invest. We started in July 2020, in the middle of the pandemic, with the casinos closed, we launched enjoywin.net, it is a social site, it is not for real money, where our clients could enter, play, but for fun. I think that as we did it, other operators have done it, but hey, it is our basis so that when online gambling is regulated, we can change the switch and have everything as ready as possible. The page also allows us to start educating the customer base that is not so used to online gaming, so it was a very good learning experience for us to start sharing with customers. We zoomed in on the full pandemic teaching them how to register, how to play, what to expect, and it really is a very good experience.

How will you close the year? What are your short-term goals?
I would love to be able to close the year by saying that the market in Chile was regulated, but with all the political turmoil there is, I doubt it. I think that now again the metropolitan region of Chile is regressing a phase due to the COVID issue, so I think I came with that bitter taste and I hope that things continue normal in Chile, and in Punta del Este, Uruguay, where we now open on November 4, in Mendoza. Hopefully this pandemic will allow us to continue operating and be in contact with our customers, that customers can arrive, that we can spend the summer, which is our strong point, since all Enjoy destinations are in summer tourist places. In short, let's hope that little by little everything returns to normal.

Categoría:Events

Tags: Sin tags

País: United States

Event

SBC Summit 2025

16 de September 2025

Amatic Shines at SBC Summit Lisbon with Innovation and Legacy

(Lisbon, SoloAzar Exclusive).- At SBC Summit Lisbon, Amatic showcased a combination of continuity and innovation across its two brands, Amatic Online and Wildcat Gaming. Exclusive testimonials.

Friday 03 Oct 2025 / 12:00

Sportradar at SBC Summit Lisbon 2025: AI, Integrity, and Brazil’s Rising Influence in Global Gaming

(Lisbon, SoloAzar Exclusive).- Fernando Mora, Senior Sales Executive at Sportradar, reflects on a milestone presence at SBC Summit Lisbon 2025, where innovation, responsible growth, and Brazil’s emergence took center stage. Discover how Sportradar is shaping the future of sports betting through AI-driven solutions and global partnerships.

Thursday 02 Oct 2025 / 12:00

ProntoPaga Strengthens Its Position at SBC Summit Lisboa as a Leader in Digital Payments for iGaming in Latam 

(Lisbon, SoloAzar Exclusive).- Juan Carlos Loza, Head of Sales Latam at ProntoPaga, shared the company’s achievements and progress during SBC Summit Lisboa 2025, where they reached a record number of strategic meetings. The team presented their 360° solution for the iGaming ecosystem, highlighted their leadership in local payments and instant payouts, and outlined the tech trends set to shape the future of the sector in Latin America.

Wednesday 01 Oct 2025 / 12:00

SUSCRIBIRSE

Para suscribirse a nuestro newsletter, complete sus datos

Reciba todo el contenido más reciente en su correo electrónico varias veces al mes.

PODCAST