Suprema Group, renowned for its extensive portfolio of brands, will leverage Fast Track’s cutting-edge CRM platform to enhance its operational efficiency and player engagement. Suprema collaborates with BetConstruct, empowering multiple brands in Brazil with premier online casino and sports betting experiences. As the holder of licences and a key stakeholder in all these brands, Suprema’s decision to partner with Fast Track is a testament to the platform's  unrivalled capabilities and industry-leading solutions.

By integrating Fast Track's powerful CRM platform, Suprema intends to revolutionise its player engagement strategies, guaranteeing personalised, real-time experiences for the many monthly active users across all its brands.

“We are ecstatic to join forces with Suprema Group,” said Simon Lidzén, Co-Founder and CEO of Fast Track. “Suprema shares a commitment to innovation and excellence in the iGaming industry. We are honoured to support their vision and look forward to a successful collaboration that will benefit their extensive portfolio of brands.”

Suprema Group’s COO, Rodrigo Teixeira, recognizes the unparalleled value that Fast Track brings to their operations. With our comprehensive suite of automation, real-time data integration, and AI-driven personalization, Suprema will be well-equipped to handle the complexities of its multi-brand environment. This collaboration will address key operational challenges, such as price scalability for smaller brands and streamline CRM strategies, ultimately driving growth and efficiency.

Fast Track’s robust platform will support Suprema’s ambitious goals, including the onboarding of all brands and the seamless integration of casino and sports verticals.

For more information kindly visit: www.fasttrack-solutions.com/en/blog/suprema