IGT PlayDigital™ June Highlights: North America Market Leadership, Leaderboard Promotion Results and New Game Content

IGT PlayDigital named #1 iGaming Supplier in the U.S. and Canada

The recent June 2024 U.S. Online Gaming Report from Eilers & Krejcik Gaming, LLC demonstrated that IGT PlayDigital is the #1 iGaming supplier in the U.S. & Canada in terms of GGR. This marks the first time that IGT PlayDigital has surpassed competitors in the U.S. market to achieve the leading position.

IGT PlayDigital’s well-recognized slot title Cash Eruption™ also held the #1 Overall Game position in the June report. This is the second month in a row that the game has led the Eilers & Krejcik overall game performance charts, in addition to slot rankings.

IGT PlayDigital Leaderboard Tool Live with Caesars in the U.S.

From June 20-24, Caesars Digital ran a promotion on the IGT PlayDigital Engagement Platform™ using the Platform’s leaderboard tool, allowing its customers to climb through the rankings and win up to $7,500 in prizes. The promotion went live with Caesars Digital customers in New Jersey, West Virginia, Michigan and Pennsylvania, and delivered increase in average daily handle. The Engagement Platform tools, also including the Prize Engine™ and Player Hub™, are available across all IGT and third-party games with no additional integration needed.

The leaderboard promotion was run across player-favorite IGT games, including Cash Eruption, Cleopatra™, Fortune Coin, and more.

Featured IGT PlayDigital Game of the Month:

Cleopatra Hyper Hits Expands Popular Brand Family in Europe

Cleopatra is one of IGT PlayDigital’s legacy chart-topping game families, and it continues to grow with the latest addition of Cleopatra Hyper Hits.

The original Cleopatra game incorporates popular and rich features that immerse players in an ancient Egyptian setting. Its popularity is proven in the market as games in the Cleopatra brand family average over 2x higher bets than the UK median based on Q2 2024 performance data.1 Cleopatra Hyper Hits is off to a great start as well, as operators with the game have already reached over 20% of their UK player base.2

Players often come to the classic Cleopatra brand for its familiarity and stay for the massive win potential and excitement of the Hyper Hits mechanic. Fans of the land-based game will be excited by the return of Cleopatra, with the addition of a Hyper Hits twist on the original game. New players will experience the allure of the classic brand and the chance to win up to 10,000x their bet in the bonus with the Hyper Hits mechanic. The Hyper Hits mechanic is triggered when 3 or more Hyper Scatter Symbols appear on reels 2, 3, and 4. Triggering the feature awards a scatter pay based on the number of Hyper Scatter Symbols and Cleopatra Symbols on the reels.

Currently available in UK, EMEA, and Canadian markets, Cleopatra Hyper Hits is a 20 payline, 20-credit cost-to-cover game that makes a great addition to any slot portfolio. For more information, visit igtcasinolounge.com.