IGT to modernize Casino Loyalty Club Prizing via agreement with Gift & Go
Thursday 23 de March 2023 / 12:00
2 minutos de lectura
(London).- International Game Technology announced that it recently signed an agreement with B2B gifting technology platform, Gift & Go. This relationship will provide casino operators who use the IGT ADVANTAGE™ casino management system the option to add Gift & Go's on-demand gifting technology platform to their slot machines' service window or secondary display via IGT's M5 content management technology.
When deployed, Gift & Go enables players to conveniently participate in promotional gift programs and collect an array of goods that are fulfilled via Amazon Business.
"IGT's agreement with Gift & Go can provide incremental value to our IGT ADVANTAGE system customers by enabling players to get items from Amazon Business through casino loyalty club gifting programs," said Ryan Reddy, IGT SVP Global Video Poker, VLT, Systems and Payments. “We view this as a great way to enhance our systems solutions offering while helping our customers reduce product storage demands, labor requirements and capital allocations through a convenient and modern experience for their guests.”
"Through our agreement with IGT, Gift & Go can integrate with the widely deployed IGT ADVANTAGE casino management system and help a diverse spectrum of casino operators significantly enhance their loyalty and continuity club gifting programs, which can help increase revenue and reduce player walk rate," said Jon Reuben, Gift & Go Co-CEO. “The proven Gift & Go platform helps casino operators maximize player retention and replace legacy processes with automation, personalization and convenience that players genuinely appreciate.”
For more information on Gift & Go visit https://giftandgo.com. For more information, visit IGT.com, follow us on Facebook, LinkedIn, and Twitter, or watch IGT videos on YouTube.
Categoría:Gaming
Tags: IGT, International Game Technology,
País: United Kingdom
Región: EMEA
Event
ICE Barcelona 2026
19 de January 2026
R. Franco Strengthens Its Global Positioning Following a Strong Presence at ICE Barcelona 2026
(Barcelona, SoloAzar Exclusive).- R. Franco Digital's participation at ICE Barcelona 2026 delivered a highly positive outcome for the company, which leveraged the event to consolidate its international presence, showcase its latest innovations for both land-based and online segments, and generate key business opportunities across Europe and Latin America.
Wednesday 11 Feb 2026 / 12:00
Kambi Highlights Strong Demand for Flexible and Compliant Sportsbook Solutions at ICE Barcelona 2026
(Barcelona, SoloAzar Exclusive).- Kambi, the leading global sports betting supplier, closed its participation at ICE Barcelona 2026 with a highly positive balance, marked by strong commercial exposure and high-level business discussions that underscored the growing demand for compliant, scalable and flexible sportsbook technology in regulated markets worldwide.
Wednesday 11 Feb 2026 / 12:00
Giorgio Dolce from Uplatform: "Our participation in ICE Barcelona 2026 was fantastic"
(Barcelona, SoloAzar Exclusive).- Giorgio Dolce, Sales Manager at Uplatfrom , reflects on a highly successful ICE Barcelona 2026, highlighting the impact of the company’s distinctive booth, the strong interest in its turnkey platform and sportsbook, emerging trends such as LatAm regulation and crypto casinos, and the firm’s strategic priorities for 2026.
Tuesday 10 Feb 2026 / 12:00
SUSCRIBIRSE
Para suscribirse a nuestro newsletter, complete sus datos
Reciba todo el contenido más reciente en su correo electrónico varias veces al mes.