IWG pens Playtech agreement
2 minutos de lectura
(London).- IWG – the award-winning supplier of online, instant win games – has partnered with Playtech, the world’s leading omni-channel gaming company, in a deal which significantly improves the reach of its instant win catalogue.
Under the agreement, IWG’s content has been integrated onto the Playtech Bingo Network, enhancing the platform’s instant win offering.
Playtech’s global network of operators will now have access to leading IWG titles including the award-winning Cash Buster series.
Rhydian Fisher, CEO at IWG, said: “Our commercial business continues to go from strength to strength and partnering with one of the leading platform providers in Playtech is a very important deal for us.
“Playtech has a wide network of operators and opens the door for us to expand our international presence while also greatly improving their instant win portfolio with our award-winning content.”
Angus Nisbet at Playtech, said: “IWG is one of the first suppliers to benefit from the Playtech Open Platform, our new, industry leading content aggregation technology. We are thrilled about this partnership, as it exemplifies Playtech’s mission with this new platform – to drive innovation in the gaming industry and provide unparalleled access and capabilities to users. We look forward to sharing IWG’s hugely popular catalogue with our partners.”
IWG started to offer its services to commercial brands and platforms in the wider online gaming industry in late 2016 and the supplier’s instant win titles are live with William Hill, Mecca Bingo and across GVC’s B2C brands.
IWG has provided a full online instant win service to lotteries for over 15 years, producing more than 250 high quality instant win games. It won online lottery supplier of the year at the 2017 EGR B2B Awards.
Categoría:Gaming
País: United Kingdom
Event
ICE Barcelona 2026
19 de January 2026
Toni Karapetrov from Habanero on ICE Barcelona 2026: Regulated Growth, Localization and Strategic Expansion Drive 2026 iGaming Strategy
(Barcelona, Exclusive SoloAzar).- In this interview, Toni Karapetrov, Head of Corporate Communications at Habanero, shares insights from ICE Barcelona 2026, highlighting premium content innovation, high-level industry engagement, key iGaming trends such as localization and gamification, and the company’s strategic focus on regulated market expansion and sustainable growth in 2026.
Friday 13 Feb 2026 / 12:00
Johnny Ortiz, Founder of Zitro: "Our participation in this second edition of ICE Barcelona has been a resounding success"
(Barcelona, SoloAzar Exclusive).- In this interview, Johnny Ortiz reviews Zitro's participation at ICE Barcelona 2026, analyzes the impact of its new FANTASY and ILLUSION products, and reveals the company's strategic priorities for 2026, including international expansion, technological innovation, and strengthening its position in the Spanish market.
Friday 13 Feb 2026 / 12:00
R. Franco Strengthens Its Global Positioning Following a Strong Presence at ICE Barcelona 2026
(Barcelona, SoloAzar Exclusive).- R. Franco Digital's participation at ICE Barcelona 2026 delivered a highly positive outcome for the company, which leveraged the event to consolidate its international presence, showcase its latest innovations for both land-based and online segments, and generate key business opportunities across Europe and Latin America.
Wednesday 11 Feb 2026 / 12:00
SUSCRIBIRSE
Para suscribirse a nuestro newsletter, complete sus datos
Reciba todo el contenido más reciente en su correo electrónico varias veces al mes.