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Gaming

NOVOMATIC and Tipico sign agreement on the sale of ADMIRAL Austria

Friday 17 de January 2025 / 12:00

2 minutos de lectura

(Gumpoldskirchen).- NOVOMATIC AG has concluded an agreement with the Tipico Group on the sale of its 100% stake in ATLAS Group GmbH, parent company of the ADMIRAL Group in Austria, subject to certain conditions such as regulatory approvals.

NOVOMATIC and Tipico sign agreement on the sale of ADMIRAL Austria

Tipico Group, the leading provider of sports betting and online slot games in Germany, sees this investment as an important step towards further strengthening its position in Austria and expanding its portfolio. The NOVOMATIC AG Group confirms this as a step increasing the focus on its international business orientation as a global innovation leader in the industry.

Stefan Krenn, Executive Board Member NOVOMATIC AG:
“We have decided to sell the ADMIRAL Group in Austria in order to focus on international growth markets and drive further global expansion. In Tipico, we found a highly professional and reliable partner who will continue to operate ADMIRAL in Austria successfully and sustainably.”

Axel Hefer, CEO Tipico Group:
“This agreement is an important milestone in Tipico’s expansion strategy to further broaden our leading role in the German-speaking market and strengthen our position in Austria. For 20 years, Tipico has stood for state-of-the-art technology, innovative products, and consumer protection. We are pleased to have found in ADMIRAL a partner who shares these same values and we look forward to a successful future in the Austrian sports betting and gaming market.”

Categoría:Gaming

Tags: NOVOMATIC,

País: Austria

Región: EMEA

Event

ICE Barcelona 2026

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(Sofia).- The company combined a landmark anniversary celebration with product innovation, strategic partnerships, and strong business momentum at the industry’s leading event.

Friday 30 Jan 2026 / 12:00

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