Silkbet and Digitain: A Strategic Partnership for UK Online Growth

Strategic partnership between Digitain and Silkbet

Digitain has announced a strategic partnership with Silkbet, bringing its technology, sportsbook and iGaming solutions to support the operator’s ambitions in the highly competitive UK regulated market.

Through the partnership, Digitain will provide Silkbet with a full turnkey solution for its UK online operations, combining sportsbook, horse racing, virtual sports, casino aggregation, CRM and payment capabilities within a single platform, supported by Digitain’s infrastructure and 24/7 support.

As a UKGC-licensed technology provider, Digitain brings extensive experience of operating within highly regulated markets, alongside a strong track record of supporting operators with scalable, flexible and innovative solutions. For Silkbet, the partnership provides access to technology designed to support online growth while supporting the company in building a competitive online offering tailored to the needs and expectations of UK players.

Statements by Digitain and Silkbet Executives

Dario Jurčić, Chief Commercial Officer for Europe and Africa at Digitain, commented: “Our continued expansion across Europe is a key part of Digitain’s commercial strategy, and partnerships such as this demonstrate the strength of our approach. Being able to support operators in highly competitive regulated markets such as the UK with proven technology and comprehensive solutions is an important differentiator for us. The partnership with Silkbet is another significant step in our European growth journey, and we look forward to creating long-term value together.” 
Alexander Jones, Regional Sales Director for UK and Western Europe at Digitain, added: “We are delighted to welcome Silkbet as a new partner and to support its ambitions in the UK. The UK is a market where operators demand a high level of technology, product quality, reliability and local expertise, and these are areas where Digitain has continued to strengthen its capabilities. We see this as the beginning of a strong relationship built around trust, collaboration and a shared ambition to deliver an excellent player experience.”

Ed Kelly, Chief Executive Officer at Silkbet also added: “We are incredibly proud to partner with Digitain as we take this exciting step into the UK market. While the UK betting industry has evolved significantly over the past decade, we believe something valuable has been lost along the way. The early years of online betting were defined by excitement, personality and a genuine focus on the customer. Our ambition is not to recreate the past, but to bring those qualities into a modern betting experience built for today’s player.

Silkbet has been created to offer a fresh alternative, combining the agility and customer focus of a boutique operator with the ability to scale. We believe customers are looking for a bookmaker that feels more responsive, engaging and connected. By pairing Silkbet’s entrepreneurial approach with Digitain’s powerful technology, we’re creating a business that can innovate quickly, listen closely to customers and deliver an experience that stands apart from larger, more corporate operators. We’re excited to enter the UK market and bring new energy, personality and customer focus to online betting.”

The collaboration shows the shared focus of both companies on innovation, reliability and long-term growth, while highlighting Digitain’s broader expansion across Europe. As operators increasingly seek technology partners capable of supporting their ambitions across key regulated markets, Digitain is strengthening its position as a leading technology provider, backed by continued investment in its product ecosystem and regional expertise.