Game Lounge to establish operations in North America following acquisition of premium domain names
⏱ 1 min read
(Sweden).- The affiliate company Game Lounge, a subsidiary of Cherry AB will establish operations in New Jersey, US, following the acquisition of the premium domain name BetNJ.com, targeting sports betting and casino in the state. In addition, Game Lounge has acquired the Mexican domain OnlineCasino.mx.
Game Lounge continues its strategy to complement the organic expansion of the business with targeted acquisitions. With the acquisition of BetNJ.com, the company will establish operations within the regulated market in New Jersey, US. The website OnlineCasino.mx will become a strong foothold for the large Mexican gaming market, which is valued at around 850 million euros by the independent data specialist H2 Gambling Capital.
Jonas Cederholm, CEO of Game Lounge said: "Both of these premium domains are well placed, and are extremely intuitive. We foresee great opportunities to use these domains for our continued efforts in North America. In the United States, the Supreme Court has repealed PASPA, thus opening up a huge market for sports betting. The driving force is New Jersey, and the state has now legalised betting on sports and we see great opportunities to expand our model to help players find the game options that will be offered to customers in states that already have laws in place. The proposed regulation of the Mexican gaming market makes us positive about our opportunities to take a strong position in a new market for us.”
The sites will be launched in the third quarter of 2018
Categoría:Online Games
Tags: Sin tags
País: Sweden
Event
PERU GAMING SHOW – PGS 2026
17 de June 2026
ProntoPaga Consolidates Its Position at Peru Gaming Show 2026
(Lima, SoloAzar Exclusive).- Juan Carlos Loza, Head of Sales Latam at ProntoPaga, spoke exclusively after the company's participation in Peru Gaming Show 2026, highlighting the agreements reached, the interest in their payment solutions, and the expansion plans that will drive their growth across Latin America.
Monday 03 Aug 2026 / 12:00
Enhancing Responsible Gaming Through Effective Training at PGS 2026
(Lima, SoloAzar Exclusive) – Training, prevention, and technology took center stage at the "Value of Responsible Gaming in Gambling Operations" conference during the 2026 Perú Gaming Show (PGS). Presented by Fernando Calderón Castro, President of the National Gaming Society (SONAJA), the session brought industry leaders together to tackle current challenges and explore strategies for safer, more transparent, and sustainable operations.
Wednesday 22 Jul 2026 / 12:00
LSports at the Peru Gaming Show: Building Presence, Opening Doors
(Lima, SoloAzar Exclusive).- The Peru Gaming Show was never just about the booth. For LSports, it was about showing up in a market where showing up still matters — and leaving with more than a contact list. Federico Brancato, Sales Manager for the LATAM Region, came to Lima with a clear sense of what operators in this part of Latin America need most right now. What he found confirmed it.
Friday 17 Jul 2026 / 12:00
SUSCRIBIRSE
Para suscribirse a nuestro newsletter, complete sus datos
Reciba todo el contenido más reciente en su correo electrónico varias veces al mes.
