MOBILE FIRST. Present and future of online slot games

Developed under the “mobile first” motto, all Spinmatic’s HTML5 games are completely responsive. With a strong RNG and the focus on crypto RNG, we are constantly updating our product with new technologies to meet our clients’ needs.

Norbert Mathies, Spinmatic Entertainment Managing Director,  about the Mobile trend: “More than 74% of our customers use mobile devices to play casino games and these numbers do not surprise us. Other experts con­firm mobile gambling is one of the fastest-growing sectors in the gambling market, with increasing growth rates that are even higher than the online betting market in general. Thanks to advances in the capacity and connectivity of mobile devices, projections affirm this trend will continue in the coming years; mobile gambling is the unequivocal future of the industry.”

As an example, in the general gaming industry, according to studies published by Newzoo, more than 50% of all gaming revenue comes from the mobile segment. A clear sample for the online gambling sector is the report of the Gambling Commission in Great Britain, which con­firmed 55% of online players use a mobile phone or tablet device. These ­ figures should be widely considered, since the United Kingdom continues to be the most competitive online gambling market in the world. Another extremely relevant point is 70% of gamblers from 18 to 44-years-old prefer mobile, as opposed to those over 45, only 30% of whom prefer mobile. Finally, our history delivering multi-channel casino games has taught us mobile customers play faster, become more engaged and are more inclined to keep making payments than desktop players. They engage anytime, anywhere and on a variety of mobile devices.

HOW TO BE PREPARED

Constant innovation of mobile slot software, new and creative casino games, variations in the features that attract customers and themes they can relate to are essential characteristics for slot creators and slot software providers to focus on. Online operators should look for games that are completely and instantly compatible with multiple channels. In this sense, the use of HTML5 for online slots is indispensable.

Games have to be created with technology allowing players to access them immediately, no matter where they are or which device they are using. Like Spinmatic, high-quality games are instantly compatible with multiple devices; easily integrated and played on mobile phones, tablets, desktops and all types of betting terminals.

Another fundamental characteristic making slots ultra-flexible and safe, thus immune to delays and instantaneously available on a global scale, is providers that have dynamic and secure support systems. These include high-end encryption, strong ­ firewall systems and server structures in multiple locations.

The offer of a fast and easy integration, without needing to download any data, along with a customisable management platform, completes the set of tools that enable operators to deliver the most attractive and engaging player experience possible.