Online Games

NFL licenses brands for online mobile slots game for US$ 14 B

Wednesday 10 de July 2024 / 12:00

⏱ 2 min read

(New York).- The NFL is the first U.S. sports league to license its intellectual property to a physical casino game, and now a mobile one. The NFL is licensing its brands to an online mobile slot game developed by Aristocrat Gaming, which last year struck a similar pact with the league but for physical slot machines.

NFL licenses brands for online mobile slots game for US$ 14 B

The NFL’s move to insert its logos into slot games would have not so long ago been completely unthinkable. But the 2018 Supreme Court ruling allowing legalized sports gambling nationwide unleashed sports leagues and teams into the betting world.

Sports business reporter Daniel Kaplan, in an item for AwfulAnnouncing.com, reports that the NFL has licensed its brands to Aristocrat Gaming for an online mobile slot machine game. Previously, the league licenses its brands to Aristocrat for physical slot machines.

It’s just the latest step in the NFL’s ongoing money grab, when it comes to gambling. And when it comes to digital games of chance, there’s no chance the house won’t win, over time.

That’s why the NFL has aligned with the house. That’s why the NFL allows its owners to own up to five percent of any given house. And that’s why the NFL will keep grabbing as much money as it can when it comes to gambling.

“There’s a big business if you can get people to buy the virtual currency to play the games,” said Dustin Gouker, a gambling consultant, who said these types of games are known as social casinos. “Online casinos are a very big business. But in the United States, it’s limited, far more limited than sports betting because it’s only in just over a handful of states. The big ones are Michigan, Pennsylvania, New Jersey, and West Virginia. So it’s a very big business in those states, especially, it usually outpaces sports betting.”

Licensing names and likenesses to slot machines is not uncommon outside of sports. Gouker points to TV shows like Wheel of Fortune and Seinfeld. But other than the NFL, Gouker is unaware of any other sports league to do so.

Categoría:Online Games

Tags: online gaming, Aristocrat, NFL, slot,

País: United States

Región: North America

Event

PERU GAMING SHOW – PGS 2026

17 de June 2026

Martin Ivanov: "Latin America remains one of CT Interactive's key strategic regions"

(Lima, SoloAzar Exclusive).- CT Interactive Chief Operating Officer Martin Ivanov reflects on the company's experience at the Peru Gaming Show, highlights the opportunities emerging in the Peruvian market, and outlines the company's strategic priorities for expanding across Latin America.

Thursday 16 Jul 2026 / 12:00

Regulation and the Black Market in Latin America: Challenges and Solutions

(Lima, SoloAzar Exclusive).– As part of the Peru Gaming Show (PGS) 2026 conferences, gaming industry leaders analyzed one of the main challenges currently facing regulated markets in Latin America: the growth of illegal gambling. The panel "Regulation and the Black Market: Challenges and Solutions" brought together Carlos Fonseca, CEO of Gaming Law, as moderator; Neil Montgomery, founding partner of Montgomery & Associados; Tatiana Vásquez, founding partner of Vázquez Asociados; Karen Sierra Hughes, Vice President for Latin America, the Caribbean, and Spain at GLI; and Vanessa Cabrera, Director of the Control and Sanction Directorate of the DGJCMT-MINCETUR, who debated the causes of the black market, the available regulatory tools, and strategies to strengthen channeling toward legal gaming in the region.

Wednesday 15 Jul 2026 / 12:00

Fernando Polti, Founder & CTO of IAG Play, talks about everything related to Peru Gaming Show

(Lima, SoloAzar Exclusive).- Fernando Polti, Founder & CTO of IAG Play analyzes the company's participation in Peru Gaming Show, highlights the expansion of its terminal ecosystem and anticipates the company's next projects to consolidate its presence in Latin America during 2026.

Monday 13 Jul 2026 / 12:00