Online gaming traffic in the U.S. jumps 75%
Wednesday 29 de April 2020 / 15:34
⏱ 1 min read
(United States).- With coronavirus lockdown rules in place, millions of Americans are being advised to stay at home, and online engagement has increased dramatically.
One of the most common at-home media activities in the U.S. last month was gaming.
According to data gathered by Golden Casino News, between March 12th and 19th, online gaming traffic rose by 75% week-over-week.
The online games segment refers to multiplayer online games, as well as casual and social games that can be played directly on the net or via applications that need to be installed.
This part of the gaming market covers subscription-based games like World of Warcraft, as well as free-to-play games with in-game purchases for additional premium content like Fortnite.
Before the coronavirus pandemic, the U.S. online gaming industry was forecast to generate $3.5 billion in profit this year, or 15% less compared to China who is leading.
However, because of the increased online gaming traffic and the growing player base, these numbers could change by the end of the year.
Statistics also show the number of online users in the U.S. is set to reach 63.7 million this year.
By the end of 2024, this number is expected to jump over 66 million.
The average revenue per user currently amounts to $56.30.
20% of Americans spend more on gaming during the lockdown.
Besides spending more time on video games, statistics show Americans are equally willing to pay more on video games during the lockdown.
The most significant percentage of online gamers who changed their spending habits are between the ages of 18 and 29.
Almost 30% of respondents that are between 30 and 44-years-old stated that they expect to do the same.
Categoría:Online Games
Tags: Sin tags
País: United States
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