PlayOJO launches in Sweden
⏱ 2 min read
(London).- Award-winning online casino operator, PlayOJO.com has taken its unique approach to fairness and transparency to Sweden, launching to players in the country for the very first time today.
The online launch has been boosted by a multi-million-SEK TV and online advertising campaign, which aims to educate players about PlayOJO’s ethos – to be a fair online casino that gives players more control over their money.
This disruptive challenger brand has made a big impression in the UK with its approach to responsible gambling. It is open and honest with its terms and conditions, marketing, promotions and bonusing, and believes the money players win should be theirs. All wins from free spins are paid in cash and without wagering requirements.
Its innovative OJOplus rewards players with money back on every single wager win or lose, which can be withdrawn into their wallet at any time. All bonuses and rewards come with no wagering requirements ever,– it’s that simple.
Ohad Narkis, from PlayOJO, said: “There has been a 22% drop in the number of Swedish players accessing online gambling products over this past 12 months. The main reason? A lack of trust in the operators behind the sites.
“Here at PlayOJO we put the player first. There are no dodgy upfront bonuses with massive wagering requirements, or complex terms and conditions you can’t get your head around. We are fair, honest and transparent – what you see is what you get, and that’s what players expect.
“We believe this approach will be hugely popular with players in Sweden, and we hope to encourage those that have taken a step away from casino gambling online to return to the games they love, but in an environment they trust.”
PlayOJO launched in the UK in February 2017 and has already taken the market by storm with it’s “for the players” approach resulting in it winning several industry awards, including eGR‘’Rising Star Casino of the Year’’ and the iGaming ‘’Casino Of the Year 2017’’.
Categoría:Online Games
Tags: Sin tags
País: United Kingdom
Event
PERU GAMING SHOW – PGS 2026
17 de June 2026
ProntoPaga Consolidates Its Position at Peru Gaming Show 2026
(Lima, SoloAzar Exclusive).- Juan Carlos Loza, Head of Sales Latam at ProntoPaga, spoke exclusively after the company's participation in Peru Gaming Show 2026, highlighting the agreements reached, the interest in their payment solutions, and the expansion plans that will drive their growth across Latin America.
Monday 03 Aug 2026 / 12:00
Enhancing Responsible Gaming Through Effective Training at PGS 2026
(Lima, SoloAzar Exclusive) – Training, prevention, and technology took center stage at the "Value of Responsible Gaming in Gambling Operations" conference during the 2026 Perú Gaming Show (PGS). Presented by Fernando Calderón Castro, President of the National Gaming Society (SONAJA), the session brought industry leaders together to tackle current challenges and explore strategies for safer, more transparent, and sustainable operations.
Wednesday 22 Jul 2026 / 12:00
LSports at the Peru Gaming Show: Building Presence, Opening Doors
(Lima, SoloAzar Exclusive).- The Peru Gaming Show was never just about the booth. For LSports, it was about showing up in a market where showing up still matters — and leaving with more than a contact list. Federico Brancato, Sales Manager for the LATAM Region, came to Lima with a clear sense of what operators in this part of Latin America need most right now. What he found confirmed it.
Friday 17 Jul 2026 / 12:00
SUSCRIBIRSE
Para suscribirse a nuestro newsletter, complete sus datos
Reciba todo el contenido más reciente en su correo electrónico varias veces al mes.
