MERKUR UK embraces ground-breaking Environmental Social and Governance philosophy

To mark his 85th birthday, Paul Gauselmann, founder and CEO of the Gauselmann Group, launched The ‘Trees for Life’ initiative whose core objective is to make a sustainable contribution to the climate by reforesting forests in Germany. The central goal of the project is to plant a total of 85,000 deciduous trees on reforestation areas so that new forests with a high degree of diversity can arise. To date over 50,000 trees have been planted. Similarly, the company’s UK subsidiary, MERKUR UK announced its support for the National Trust’s Woodland Appeal which will see it fund the planting of 1,500 trees at the same time as spreading awareness of the work of the charity amongst staff, customers and the broader stakeholder community.

The significance of the philosophy has prompted Clarion Gaming to partner with membership platform DigitalRG.com in order to conduct a ground-breaking study of the international gambling industry. This will take the form of a materiality assessment, a process used to assess the importance of ESG features to a business, and will be expanded across the industry.

Laura Da Silva, director, DigitalRG.com said: "Every company needs to think beyond short-term profit in order to be sustainable in the long-term. This is one of the reasons why ESG issues are rising in importance. With pressure from media, regulators, investors, players or even their own employees, more companies are recognising the need to understand the impact that they have on all stakeholders - including the environment.”