Blueprint Operations Identifies Signs of High Street Confidence
⏱ 1 min read
(United Kingdom).- Games creator Blueprint Operations has identified signs of a leisure and entertainment driven high street recovery with the MERKUR UK brand reporting a double digit increase in both enquiries and sales (June to August) compared to the same period in 2019.
Nicola Wallbank, Blueprint’s Head of Corporate Accounts believes the uplift is reflective of the strength of the Blueprint offering as well as the mind set of operators who are coming out of the Covid restrictions prepared to invest in the right product. She confirmed: “The response has been encouraging and is a good blend of product styles with both high street entertainment centres and pubs beginning to show signs of confidence as we head into the traditionally busy Christmas period.”
She added: “As a company we’ve been dedicated to raising the bar across the board. This has entailed continued substantial investments in digital gaming technology and innovation, the creation of world class cabinets and an enhanced entertainment experience underpinned by our commitment to safer gambling which is enshrined in MERKUR UK’s 360 Program.
“CapEx investment is one of the first signs of business confidence and I believe the feedback we are receiving shows the role played by technology driven gaming entertainment in helping to drive recovery on the high street.”
Categoría:Slots
Tags: Sin tags
País: United Kingdom
Event
AffPapa Conference Madrid 2026
18 de May 2026
StatsDrone Revolutionizes Data Analytics in iGaming at AffPapa Madrid 2026
(Madrid, SoloAzar Exclusive).- John Wright, CEO and co-founder of StatsDrone, shared with SoloAzar his insights after participating in the AffPapa Conference Madrid 2026. He discussed how the company presented its new analytics platform NousViz, the feedback received from attendees, and the strategic goals driving StatsDrone’s expansion in the iGaming and affiliate marketing industries.
Friday 29 May 2026 / 12:00
The Future of Operator-Affiliate Partnerships at AffPapa Madrid 2026
(Madrid, SoloAzar Exclusive).- At AffPapa Conference Madrid 2026, industry leaders gathered to discuss the evolving relationship between operators and affiliates during the panel “The Future of Operator-Affiliate Partnerships.” Moderated by Nugzar Ramishvili, the discussion featured Nikoleta Hristova, Havard Lehn, Nemanja Lazarevic, Gjorgje Ristikj and Armin Aganovic. The session explored key industry challenges including transparency, listing fees, AI adoption, streamer marketing, and the future sustainability of affiliate partnerships.
Friday 29 May 2026 / 12:00
Nordic.Partners Eyes the Future at AffPapa Madrid 2026
(Madrid, SoloAzar Exclusive).- During last week's AffPapa Conference Madrid 2026, SoloAzar spoke with Sara Hägge, CEO at Nordic.Partners, about the company’s participation in the event, the evolution of affiliate marketing within the global iGaming industry, and the strategic role of technology, branding, and community-building in today’s increasingly competitive market. In this interview, Hägge shares her views on affiliate needs, operational efficiency, AI integration, and the future opportunities shaping the affiliate ecosystem.
Thursday 28 May 2026 / 12:00
SUSCRIBIRSE
Para suscribirse a nuestro newsletter, complete sus datos
Reciba todo el contenido más reciente en su correo electrónico varias veces al mes.
