Noticias de ultima
  • 12.00 IGT Games Award Three Million-Dollar-Plus Jackpots in June
  • 12.00 Onlyplay Returns from iGB L!VE 2025 : A Celebration of Innovation and Connection
  • 12.00 “Localization is a critical factor for success in Latin America:” Roman Bogoduhov, Endorphina
  • 12.00 Novomatic Week: Katty López Ramírez provides insight into the company’s experience
  • 12.00 DS Virtual Gaming Drives Strategic Alliances and Regional Expansion in the Peruvian Market Starting at PGS 2025 
  • 12.00 SiGMA and its Huge Announcement Of A Strategic Partnership
  • 12.00 SBC Summit 2025 Highlights Africa with Mobile Innovation and Cultural Insight
  • 12.00 In 2024, EGBA Members Delivered €3,8 Billion in Taxes to European Governments
  • 12.00 Altenar Showcases Innovation and Global Ambitions at iGB Live 2025
  • 12.00 New Jersey Governor Signs Bill Banning University Sportsbook Partnerships
Sportsbook

Betinvest: Terminals are essential for maximum market penetration of sports betting

Friday 04 de October 2019 / 13:15

2 minutos de lectura

(United Kingdom).- The potential for terminals to unite customer and operator needs as well as allowing businesses to expand even in markets where online betting is still unregulated has been championed by Max Dubossarsky, COO at Betinvest. As the company prepares to showcase its latest updates for the Terminal by Betinvest solution at G2E Las Vegas, Dubossarsky highlights the role and importance of Risk Management Tools and why the brand’s fully automated system’s simplicity holds the key to exceptional success…

Betinvest: Terminals are essential for maximum market penetration of sports betting

What are the key factors that make Terminal by Betinvest so unique?


Terminal is another solution we developed from scratch and upgraded last year to provide our clients with cutting-edge technology for their land-based operations. We aim to enable our clients to achieve maximum market penetration both online and offline. Since terminals aren’t limited to being placed in betting shops, but can also be installed in places with a lot of passing custom, they make a great addition to any sports betting business. 



When developing this software, we put a lot of thought into the UI and UX, and we’ve added new features to reduce the time required to place bets. It has the option to accept bet slips automatically or to turn on an alert service that will notify the user about changes in the odds during in-play betting. This is useful because, while a customer is betting on their second and third matches, the odds for the first match could change. 


Terminal also boasts an in-depth reporting system, risk management tools, a comprehensive multi-level back office and the option to control the betting terminals remotely. Operators can use it to monitor all of their existing brands and the software is compatible with a wide range of hardware alongside our own. Installing betting terminals is especially beneficial to business owners, since this eliminates the need to employ staff and rent office space – the system is fully automated. All you need to do is install the terminals – our software will do the rest of the work for you.  


Online Operators are only now starting to realise the true potential of customisable terminals - can you explain why this is?


The betting industry began in retail and online services came later, but due to the fact that land-based services incur much higher costs, over the past few years operators have tended to choose to work online. However, terminals are an easier and cheaper way to expand a business, especially in markets where online betting is still unregulated.


Another way that betting terminals benefit operators is by increasing brand awareness. A branded terminal serves as an additional point of communication with potential customers. For people who are new to betting and don’t have a clear understanding of the industry or choice of operators yet, seeing these branded machines around the city will help them to trust that bookmaker. What’s more, thanks to the intuitive interface, their first gambling experience is sure to be a positive one. Choosing to incorporate betting terminals into a business is a decision that both customers and operators will benefit from.


Betting terminals are one of the directions that operators can explore to help them further develop their betting business. They don’t take up a lot of space or require new staff, and they’ve proved to be very successful.


From the customer’s point of view, using terminals is really convenient thanks to our omni-channel approach. Players can place bets from their gaming account on any platform – online, on the desktop or mobile app, or by using an NFC card at betting shops or betting terminals.  


Your terminals are fully customisable to unique specifications and design, what research do you conduct before you update?


We’ve studied a number of markets across Europe in which land-based betting is well regulated, such as the UK, Germany, Romania, Croatia, etc., and have created a fully adaptable product that we can set up in any European country. At the same time, we can offer a variety of designs and features to meet the specific requirements of the market and/or the local regulations.  


Some forecasters believe payments will be the major trend at ICE London 2020, how will Betinvest's pay out system help it stand apart from the rest?


Yes, last year we saw an increase in the number of payment service providers at ICE London.


We also noticed that betting terminal providers have doubled in comparison with previous years.  We can offer our customers a number of options when it comes to payouts – they can have the winnings credited to their gaming account, collect them from a cashier, or transfer them to an e-wallet. Integrating different payment methods is a never-ending task for our company and for the industry in general since it’s vital that we stay up to date with new methods and technologies. That’s why it’s good that the number of payment providers is growing. Our goal as a provider of sports betting solutions is to ensure that customers have the best possible experience.

Categoría:Sportsbook

Tags: Betinvest,

País: United Kingdom

Event

Peru Gaming Show 2025

18 de June 2025

“Localization is a critical factor for success in Latin America:” Roman Bogoduhov, Endorphina

(Lima, SoloAzar Exclusive).- In this Q&A, Roman Bogoduhov, Endorphina Senior Business Expansion Manager – LATAM, shares his experience at recent PGS 2025, highlighting an improvement in the number of participants, greater activity and new platforms and operators. Read more about Endorhina new releases, the Peruvian regulation and new market insights in this article.

Friday 11 Jul 2025 / 12:00

DS Virtual Gaming Drives Strategic Alliances and Regional Expansion in the Peruvian Market Starting at PGS 2025 

(Lima, SoloAzar Exclusive).- With an innovative virtual offering, DS Virtual Gaming is positioning itself as a key player in the growth of the Peruvian gaming market. The company presented agile solutions for physical locations, highlighted the HD quality of its videos, and reaffirmed its commitment to local technical support. Discover how it plans to conquer new markets in Latin America in this interview with Jessica Quevedo, Head of Business Development LatAm. 

Thursday 10 Jul 2025 / 12:00

"Regulation of Remote Gaming and Remote Sports Betting in Peru": Conference at PGS 2025

(Lima, SoloAzar Exclusive).- Peru Gaming Show 2025 was once again the scene of valuable conferences on the present and future of Gaming within the Latam region. In this context, the lawyer and specialist in corporate and regulatory law, Constante Traverso was the speaker at the conference that gives title to this article, where he presented a critical look at the legal, tax and compliance aspects that affect the sector, as well as its benefits and sustainable development.

Thursday 10 Jul 2025 / 12:00

SUSCRIBIRSE

Para suscribirse a nuestro newsletter, complete sus datos

Reciba todo el contenido más reciente en su correo electrónico varias veces al mes.

PODCAST

MÁS CONTENIDO RELACIONADO